Marketing Executive - Mass Fundraising Acquisition

British Heart Foundation; Bristol; Hybrid; GBP 28,000 - 30,000; Full time

Job summary

British Heart Foundation is seeking a creative marketer to deliver campaigns that attract new supporters and fund life-saving research. You’ll manage multi-channel activity across digital and offline channels, plan, coordinate and optimise campaigns, and collaborate with agencies and internal teams to drive outcomes.

Qualifications

• Experience delivering marketing campaigns and managing multiple priorities in a fast-paced environment.
• Ability to engage different audiences using insight, data and performance results to continually improve activity.
• Experience working with stakeholders, agencies and suppliers to deliver successful campaigns.

Responsibilities

• Plan, coordinate and optimise multi-channel marketing campaigns across digital and offline channels.
• Engage new supporters and build lasting relationships with supporters.
• Report on performance and provide actionable insights to improve activity.

Skills

Multi-channel campaigns

Planning & project management

Stakeholder management

Data-driven optimization

Customer journeys

Budget monitoring

Job description

We're looking for a creative marketer to help attract new supporters to British Heart Foundation (BHF), you'll deliver campaigns that inspire more people to support BHF, helping fund the research that powers life-saving breakthrough.

About the role

This is an exciting opportunity to help deliver audience-focused fundraising campaigns across a diverse portfolio of Individual Giving products (Regular Giving and Lotteries), Legacies, and Events. You'll start by focusing on Indvidual Giving, before rotating into other areas, giving you exposure to a wide range of fundraising products. Working across both digital and offline channels, you'll play an important role in engaging new supporters and building lasting relationships with the people who power our mission. You'll help plan, coordinate and optimise marketing campaigns, working closely with colleagues, agencies and specialist teams across BHF. From campaign delivery and stakeholder management to reporting and performance analysis, you'll help ensure our marketing activity delivers strong results and exceptional supporter experiences. This role offers excellent exposure to fundraising marketing, campaign management and supporter acquisition within one of the UK's most recognised charities.

As part of our commitment to be an inclusive employer and ensure fairness and consistency in selecting the best candidate for this role, the BHF will use anonymous CV software as part of the application journey. Should you need any adjustments to the recruitment process, at either application or interview, please contact us.

This role is internally known as "Mass Fundraising Acquisition Marketing Executive". Please note that we are unlikely to be able to sponsor applicants in respect of this role due to the role not meeting the minimum salary criteria to be eligible for visa sponsorship.

Ideal candidate

As our ideal candidate, you'll have experience delivering marketing campaigns and managing multiple priorities in a fast-paced environment. You'll know how to engage different audiences and use insight, data and performance results to continually improve activity.

You’ll bring:

• Experience developing and delivering multi-channel marketing campaigns.
• Strong planning and project management skills, with the ability to balance competing priorities.
• Experience working with stakeholders, agencies and suppliers to deliver successful campaigns.
• Confidence using data, audience insight and campaign results to optimise performance.
• Experience creating customer or supporter journeys that drive engagement and long-term loyalty.
• Good commercial awareness, including some experience monitoring budgets and campaign spend.

You’ll be a collaborative relationship builder who enjoys working with others to solve problems, improve performance and deliver excellent supporter experiences. Most importantly, you’ll be motivated by making a real difference and helping more people connect with the life-saving work of BHF.

Contract and location

This is a Fixed-Term contract until 31 Jan 2028 covering a secondment. This is a hybrid role, where your work will be split between your home and at least twice per week, on average, in our London Office. This may vary from time to time, so you will need to work in a flexible way to unlock your best work for our cause.

Belonging at BHF

We are committed to fostering a workplace where everyone feels valued and supported. Embracing different perspectives and backgrounds strengthens our organisation and empowers us to make a real difference together. To hear from our people, check out Belonging at BHF. Our people are at the heart of everything we do. By funding research across six decades, we've helped keep millions of hearts beating and millions of families together. We're investing in ground-breaking research that will get us closer than ever to a world where everyone has a healthier heart for longer.

Benefits and development

• At BHF, we offer a comprehensive range of benefits designed to support our colleagues' wellbeing and professional growth.

To find out more about our benefits you can download the Benefits document at the bottom of this page or check out our Benefits and Development pages. Need more help balancing your work and home life? Talk to us about what flexibility is available at the application or interview stage.

Interview process

Interview process, Hybrid - London office & home All Locations is a required field

Key Information

Vacancy type: Fixed Term Contract

Salary: £28,000 - £30,000 p/a + beneftis

Hours Per Week: 35