Marketing Executive - Events

The Maine Group; London; On-site; GBP 28,000 - 35,000; Part time

Job summary

A leading company is seeking a Part-time Marketing Executive for a 12-month FTC to support the launch of new events in England and Wales. This role involves promoting events through targeted marketing campaigns, collaborating closely with the events team, and producing high-quality marketing copy to engage participants and sponsors.

Qualifications

• Solid experience of running marketing campaigns for events.
• Excellent copywriting skills required.
• Experience of using CRM and email marketing systems.

Responsibilities

• Lead planning and implementation of marketing campaigns for events.
• Collaborate with events team to ensure sponsor representation.
• Use analytics tools to monitor and report on campaign success.

Skills

Marketing campaigns

Copywriting

Email marketing

CRM systems

Social media marketing

Communication

Job description

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Marketing Executive - Events
12-month FTC
Part-time 4 days a week (30 hours per week)
£28, (£35k full time equivalent)

We are currently recruiting for a Part-time Marketing Executive for an initial 12 month FTC. The role of Marketing Executive will be to primarily support Marketing the launch of a new series of events taking place across England and Wales. The programme of events will be both in person seminars and webinars, and as Marketing Executive you will be responsible for their promotion along with supporting with the wider marketing team in marketing of other global events.
Key duties:
•Lead the planning and implementation of the marketing campaign for the new England and Wales event portfolio
•Working closely with the events team and the project group to ensure all event information is available and that sponsors are well represented.
•Plan and implement marketing campaigns for product areas to increase engagement and drive profit via
•sponsorship and upgrades.
•Use analytics tools to monitor and report on campaign performance and review impact/success.
•Produce excellent marketing copy and work with designers to update marketing assets.

Skills and experience required:
•Solid experience of running marketing campaigns for events
•Excellent copywriting skills
•Proven experience of email marketing
•Experience of using CRM and email marketing systems to deliver highly targeted campaigns
•Knowledge of social media marketing tools
•First class communication skills