Marketing Executive

Mk Consult; Wigan; On-site; GBP 32,000 - 45,000; Full time

Job summary

Mk Consult is seeking a Marketing Executive to own digital and traditional marketing across our regional contracting business. You will work closely with senior management, project teams and social value professionals to showcase projects, people and achievements through engaging content and campaigns.

The role combines marketing, media, content creation and branding, with hands-on site visits and autonomy to drive brand awareness across digital and offline channels.

Qualifications

• Experience in Marketing Executive, Digital Marketing Executive or Media Executive roles.
• Experience in construction, property or built environment is a plus.
• Strong copywriting and content creation skills.
• Experience managing multiple social channels.
• Knowledge of website development and SEO.
• Experience using analytics tools to measure campaigns.

Responsibilities

• Manage and develop the company website.
• Lead SEO strategy and performance management.
• Monitor website analytics and report on performance.
• Collaborate with external website and marketing partners.
• Create photography and video content from live projects.
• Capture drone footage and project progress updates.
• Produce case studies and project success stories.
• Manage LinkedIn, Instagram, Facebook and other platforms.
• Create content for digital marketing campaigns.
• Support sponsorships, community engagement and events.
• Attend networking events and project launches.
• Produce marketing collateral, presentations and board reports.

Skills

Marketing

Digital Marketing

Media

Content Creation

Social Media

SEO

Analytics

Copywriting

On-site

Tools

Adobe Creative Suite

Adobe Premiere Pro

Canva

Umbraco CMS

CapCut

Microsoft Office Suite

Job description

Marketing Executive / Marketing & Media Executive

Join a Growing Regional Contractor Making a Real Difference

Our client is a well-established and growing construction business with a turnover of £30 million, delivering high-quality projects across the education, healthcare, commercial and community sectors throughout the North West.

Due to continued growth, they are looking to appoint a creative, ambitious and hands-on Marketing Executive to take ownership of both digital and traditional marketing activities across the business.

This is an exciting opportunity to work closely with senior management, project teams, business development and social value professionals, helping to showcase the company, its projects, people and achievements through engaging content and innovative marketing campaigns.

The Role

This is a varied position that combines marketing, media, content creation, branding and communications.

You will be responsible for promoting the business both online and offline, creating compelling content from live construction projects and helping drive brand awareness across multiple channels.

Key responsibilities include:

• Managing and developing the company website
• SEO strategy and performance management
• Monitoring website analytics and reporting on performance
• Working with external website and marketing partners
• Creating photography and video content from live construction projects
• Capturing drone footage and project progress updates
• Producing case studies and project success stories
• Managing LinkedIn, Instagram, Facebook and other social media platforms
• Creating engaging content for digital marketing campaigns
• Supporting sponsorship initiatives, community engagement and events
• Attending networking events, project launches and cheque presentations
• Producing marketing collateral, presentations and board reports
• Creating organograms, project materials and bid support content
• Working closely with the Social Value Manager and Business Development Manager
• Protecting and enhancing company brand identity
• Identifying new marketing technologies and digital opportunities

About You

We are looking for an individual who combines creativity with strong commercial awareness and enjoys being out on site as much as they enjoy creating content.

You will ideally have:

• Previous experience within a Marketing Executive, Digital Marketing Executive or Media Executive position
• Experience within construction, property, engineering or the built environment would be highly advantageous
• Strong copywriting and content creation skills
• Experience managing multiple social media channels
• Knowledge of website development and SEO
• Experience using analytics tools to measure campaign performance
• Excellent communication and relationship-building skills
• A proactive and self-motivated approach
• Ability to manage multiple projects and deadlines

Software Experience

Experience using some or all of the following would be beneficial:

• Adobe Creative Suite
• Adobe Premiere Pro
• Adobe Illustrator
• Adobe InDesign
• Canva
• Umbaco (Umbraco CMS)
• CapCut
• Microsoft Office Suite

Why Apply?

• Opportunity to shape and develop the marketing function
• Significant autonomy and creative freedom
• Work directly with senior leadership
• Regular site visits across exciting construction projects
• Mix of digital, social media, brand and event marketing
• Growing and successful North West contractor with an excellent reputation
• Genuine opportunity to make a visible impact on the business