Marketing Executive

Copart UK Limited; West Oxfordshire; On-site; GBP 30,000 - 45,000; Full time

Job summary

Copart UK Limited is seeking a Marketing Executive to join their team. The role focuses on implementing marketing strategies to drive member acquisition and retention through effective campaigns and communications. Candidates should have strong commercial marketing skills, experience in using email platforms like Salesforce Marketing Cloud, and the ability to analyze marketing effectiveness and optimize strategies.

Benefits

23 days holiday plus bank holidays

Paid volunteer day for charity

Healthcare Cash Plan

Contributory workplace pension scheme

Access to discounted company shares

Cycle to Work Scheme

Life Assurance coverage

Exclusive discounts on purchases

Qualifications

• Talented commercial marketer with excellent copywriting skills.
• Experience in email platforms and integrated marketing campaigns.
• Proven experience in a membership or subscription-based environment.

Responsibilities

• Lead end-to-end campaign delivery and stakeholder management.
• Develop and execute strategic campaigns to engage and grow membership.
• Measure campaign success through analysis and optimization.

Skills

Creative copywriting

Analytical mindset

Confident communication

Understanding of digital & social media

Tools

Salesforce Marketing Cloud

HTML coding

Job description

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Direct message the job poster from Copart UK Limited

Internal Recruiter @ Copart UK Limited | Internal Recruitment

Copart, a global leader in vehicle remarketing and recycling, is seeking a Marketing Executive to join our team.

In this role, you'll implement marketing strategies and manage external communications and campaigns. Reporting to the Senior Marketing Campaign Manager, you'll collaborate with cross-functional teams (Design, Digital, Operations, Sales) to oversee our Membership portfolio and other brands. The role focuses on driving member/customer acquisition and retention, particularly through impactful email communications, while ensuring the Marketing Plan is executed on time and to a high standard.

Main Responsibilities:

• Lead end-to-end campaign delivery and stakeholder management for Copart and related brands.
• Ensure clear market positioning across offline and online communications.
• Develop and execute strategic campaigns to engage, retain, and grow membership, driving lead generation and revenue growth.
• Design and implement multi-channel marketing initiatives to promote membership benefits.
• Create content, manage communications (e.g., Salesforce Marketing Cloud), and build key relationships.
• Measure campaign success through analysis and reports, optimising marketing effectiveness.
• Drive promotion of new products/services and oversee campaign strategy execution.
• Manage member feedback to enhance satisfaction and marketing impact.
• Implement brand and external communications strategy.
• Develop marketing collateral and conduct ROI analysis to refine strategies.
• Foster cross-functional collaboration and a "one team" culture.
• Perform additional duties as assigned by management.

What we need from you:

• Talented commercial marketer with excellent and creative copywriting skills.
• Collaborative work style and a team player
• Experienced in using email platforms, such as Salesforce Marketing Cloud.
• Experience in HTML coding.
• Analytical mindset with the ability to track and measure campaign success.
• Experience of integrated promotional, direct marketing and advertising campaigns.
• Good understanding of digital & social media.
• Confident communicator who will network and develop strong and productive business relationships with our suppliers, agencies and internal stakeholders.
• Experience of the automotive sector is desirable but not essential.
• Proven experience in a membership or subscription-based environment.

What we offer you in return:

Time For You: Relax with 23 days of holiday plus bank holidays, and an extra day for a personal special occasion.

Give Back: Receive a paid day to volunteer for a charity of your choice.

Health & Wellness: Health & Wellness: Healthcare Cash Plan, allowing you to claim cash back on a range of healthcare products and services including dental, optical, chiropody, and specialist consultations, tests, and scans and Virtual GP access.

Appreciating You & Others: Celebrate special moments with access to our Recognition Hub and E-card collection.

Your Future: Join our contributory workplace pension scheme for financial security.

Investment: Purchase shares in our global company at a discounted rate.

Fitness & Health: Save money while commuting with our Cycle to Work Scheme and access fitness videos and gym discounts.

️ Life Assurance: Enjoy peace of mind with our life insurance coverage.

Exclusive Discounts: Access our deals hub for savings on everyday purchases and family activities.

Goal Support: Use tools like Mortgage Advice, Life Coaching, and our Money Hub to achieve your goals.

**No agencies please**

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Motor Vehicle Manufacturing

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