Marketing Executive

Champneys; Tring; On-site; GBP 28,000 - 30,000; Full time

Benefits offered by this job

Health benefits

Discounted stays for colleagues and aff

Free parking

Professional Uniform

Job summary

Champneys Head Office is seeking a Marketing Communications Executive to join our team. This full‑time role focuses on content creation, copywriting, and publishing across our websites and guest communications.

You will work closely with marketing managers to deliver on-brand communications, while supporting imagery, Canva/Photoshop assets, and CRM email campaigns. This position excludes SEO, PPC and social media management.

Qualifications

• Excellent copywriting, editing and proofreading skills.
• Experience building and sending marketing emails using a CRM or email platform.
• Experience updating websites through a content management system.
• Understanding how content changes between web, email and other communications.
• Strong visual judgement in selecting photography.

Responsibilities

• Write, edit and proofread engaging marketing copy across Champneys group.
• Create content for website pages, campaigns, emails and guest communications.
• Adapt messaging for different audiences and channels.
• Publish content in CMS and ensure accuracy and brand alignment.
• Monitor basic SEO and collaborate with digital teams.
• Support campaigns and campaign reporting.

Skills

Copywriting

Editing

Proofreading

CRM emails

CMS content

SEO basics

Campaign reporting

Time management

Collaboration

Tools

Canva

Photoshop

Job description

Champneys Head Office

Contract: Full Time

Salary: between £28,000 and £30,000 dependent on experience

We are looking for a creative, organised and digitally confident Marketing Communications Executive to join the Champneys marketing team. Working closely with the marketing managers and colleagues across the wider marketing team, you will help bring the Champneys brand to life across our owned communications – from our websites and email campaigns to guest communications and creative assets. This is a hands‑on marketing role for someone who already has some experience within a marketing team and is ready to take the next step in their career. You'll combine strong copywriting and visual judgement with the practical skills needed to build, publish and report on marketing communications. You won't be responsible for managing the Champneys website or specialist channels such as SEO, PPC, PR or social media. Instead, you'll work alongside and support the colleagues responsible for these areas, ensuring that our content is accurate, engaging, on-brand and beautifully presented wherever our guests encounter it.

Key Responsibilities

• Content & copywriting
• Write, edit and proofread engaging marketing copy across the Champneys group.
• Create content for website pages, promotional campaigns, email marketing and guest communications.
• Adapt messaging appropriately for different audiences, channels, destinations and stages of the guest journey.
• Maintain a consistently high standard of written English and Champneys tone of voice.
• Work with colleagues across the business to gather information and turn it into clear, compelling guest-facing content.
• Be conscious of SEO principles when producing and publishing web content, working within guidance provided by the wider digital and SEO teams.

WEBSITE CONTENT

• Build, edit and publish website content using the Champneys content management system (CMS).
• Keep existing website content accurate, current and well presented.
• Upload copy, imagery, offers and other content in line with agreed briefs and publishing schedules.
• Ensure content follows brand, accessibility and SEO best practice.
• Carry out quality assurance checks before and after publishing, including copy, imagery, links and presentation.
• Work closely with the wider marketing and digital teams on campaign and content updates.

EMAIL MARKETING & GUEST COMMUNICATIONS

• Build and schedule marketing emails using the Champneys CRM and email marketing platform.
• Create and update guest communications across the customer journey, including pre‑arrival, post‑stay and other automated communications.
• Combine copy, imagery and existing design components to produce polished, on‑brand communications.
• Proof, test and quality‑check communications before deployment.
• Support the ongoing development and optimisation of email templates and communications.
• Work to the agreed marketing and communications calendar, ensuring campaigns are delivered accurately and on time.

IMAGERY & CREATIVE

• Maintain and organise the Champneys image library, ensuring imagery is accurately filed, accessible and kept up to date.
• Select strong, appropriate imagery for web pages, email campaigns and other marketing communications.
• Ensure the most current and relevant photography is used across Champneys' owned channels.
• Support the planning and delivery of photography and video shoots, including preparation, shot lists, coordination and on‑the‑day assistance where required.
• Help source existing imagery in response to briefs from marketing colleagues and other departments.
• Create and adapt straightforward marketing assets using Canva, Photoshop and other tools, working within Champneys brand guidelines and established templates.
• Work with internal and external creative specialists where more complex design or production is required.

CAMPAIGN DELIVERY & REPORTING

• Support the delivery of marketing campaigns across Champneys' owned channels.
• Coordinate content and assets to ensure campaigns are delivered consistently across web, email and guest communications.
• Monitor and report on campaign and communication performance using relevant analytics and CRM reporting tools.
• Help identify useful insights and opportunities to improve future communications.
• Maintain accurate campaign records and support regular marketing reporting.

COLLABORATION

Build strong working relationships with marketing colleagues and teams across Champneys' resorts, hotels, spa boutiques and wider business. Liaise with internal stakeholders to gather information, imagery and content required for campaigns and communications. Manage multiple briefs and deadlines, keeping colleagues informed of progress and highlighting issues early. Work collaboratively with specialist colleagues and agencies across digital, creative and other marketing disciplines. Act as a champion of the Champneys brand, helping ensure our communications remain consistent in tone, style and quality.

About You

We're looking for someone who has already started building their marketing career and now wants a role offering greater responsibility and exposure to a premium consumer brand.

You’ll Ideally Have

• Around 1–3 years' experience in a marketing, marketing communications, content or similar role.
• Excellent copywriting, editing and proofreading skills.
• Experience building and sending marketing emails using a CRM or email marketing platform.
• Experience updating websites through a content management system.
• A good understanding of how content needs to change between web, email and other customer communications.
• Strong visual judgement and confidence selecting photography and imagery.
• Experience using Canva to create or adapt marketing assets.
• An understanding of basic SEO principles and how they apply to website content.
• Confidence working with campaign reporting and interpreting straightforward performance data.
• Excellent attention to detail and a commitment to producing accurate, high‑quality work.
• Strong organisational and time‑management skills, with the ability to manage several tasks and deadlines at once.
• The confidence to work with colleagues at different levels and across different areas of the business.
• A collaborative, proactive approach and willingness to learn.

Experience within hospitality, travel, wellness, beauty or another premium consumer brand would be an advantage, but isn't essential.

This is an ideal opportunity for an early‑career marketer who wants to develop strong, practical experience across content, CRM, web publishing and creative marketing within one of the UK's best‑known wellbeing brands.

You’ll work across a wide range of guest communications and campaigns, gaining exposure to different areas of the Champneys business while developing your skills alongside experienced marketing, digital and creative colleagues.

For someone who combines a way with words, an eye for imagery and the organisational skills to make things happen, it's a role with plenty of scope to grow.

Being the iconic wellbeing brand that we are you should expect benefits that match our simple vision; to make you feel happier and healthier inside and out.

Not only will you work in great company you will also have access to the following:

• Health, Wellness and Wellbeing incentives
  • Digital fitness programmes
  • Nutrition guides and recipes
  • Self‑Guided meditation
  • Wellbeing podcasts
• Champneys experiences (such an overnight stay or an ultimate spa day experience)
• App for all schedules, timesheets, annual leave and all the important things you need at your fingertips.
• In house social media connecting our Champneys Family
• Employee Assistance Programme, offering counselling sessions and legal advice if required, other perks such as shopping discounts and financial support to list a few benefits.
• Motivating, rewarding and engaging colleague events.
• Discounted stays for you, your friends and family at any of our properties.
• Complimentary Spa Day on completion of your probationary period.
• 50% discount on all Champneys products.
• Great discounts on our partner products Elemis and Clarins.
• Discounted membership to our exceptional health clubs.
• Merlin Entertainments Attraction.
• Introduce a friend incentive.
• Long Service celebrations.
• Free parking [Eastwell Manor, Forest Mere, Henlow, Mottram Hall, Springs, Tring and the College only].
• Professional Uniform.