Marketing & Events Manager

dmg:media; Greater London; On-site; GBP 45,000 - 65,000; Full time

Benefits offered by this job

25 days’ holiday

Pension plan and life cover

Discounts on online shopping, dining,

Onsite gym

Job summary

Mail Metro Media is seeking an experienced Marketing & Events Manager to lead marketing activations and large-scale events from concept to delivery. Based at MMM HQ in High Street Kensington, London, you will work with the Metro brand to engage advertisers, media agencies and direct clients.

The role requires 5 years of events experience, strong project management and the ability to manage multiple partners and stakeholders.

Qualifications

• Minimum 5 years’ events experience, ideally for agency or media company.
• Delivery of multiple innovative marketing initiatives.
• Good knowledge of the media industry and landscape.

Responsibilities

• Manage internal teams and external companies to deliver marketing activations and events from idea to execution.
• Lead event management from concept through to comms copy, venue, guest list, speakers, and logistics.
• Identify and maximise opportunities for commercial partnerships and media sponsorships.
• Work autonomously while collaborating with departments and partners to deliver on time and within budget.
• Bring energy to a small, collaborative team and have fun along the way.
• Lead development, planning and delivery of events from agency roadshows to launches.
• Coordinate ad hoc experiential activity for clients/agencies representing the Metro brand.
• Collaborate with Insights and Creative teams to tell audience/product stories.
• Coordinate seasonal marketing collateral and gifts to engage partners.
• Support industry partnerships and sponsorships of conferences, awards, trade shows, and summits.
• Lead media partnerships with external stakeholders and editorial teams.
• Source branded merchandise that represents brands/events.
• Update trade website and collateral, social channels, collateral, copywriting, contracts, competitor tracking, culture initiatives.

Skills

Project management

Positive attitude

Team player

Organisational skills

Communication

Attention to detail

Creative thinking

Stakeholder management

Supplier network

Job description

Role: Marketing & Events Manager
Location: MMM HQ - High Street Kensington, London
Position: Permanent

About the Role

We are looking for an experienced marketing and events manager.
As an integral member of a Metro-dedicated team within the wider Mail Metro Media commercial department, you will develop and execute marketing initiatives to promote the Metro brand and key commercial messages to advertisers – predominantly media agencies and direct clients.

Main Responsibilities

• You’ll confidently manage internal teams and external companies when necessary to deliver innovative and impactful marketing activations and events from idea to execution.
• You’ll lead the event management process and overall delivery from concept through to comms copy, design, venue, guest list, speakers, talent and logistics of a wide range of marketing events.
• You will also be responsible for maximising effective opportunities for commercial partnerships and media sponsorships.
• Above all else, you will be confident working autonomously but relish the challenge of getting stuck in, bringing fresh ideas and working with different departments and partners to deliver successful projects on time and within budget.
• You’ll be willing to go the extra mile and bring energy to a small, collaborative and busy team that enjoys having some fun along the way!

This role is accountable for:

• Events: Lead the development, planning and delivery of small to large scale events e.g. agency roadshows, client immersion sessions, external training days, category specific presentations, new product, brand or research launches, intimate and larger-scale industry gatherings..
• Activations: Manage ad hoc experiential activity for clients/agencies which best represent the Metro brand, engaging existing and potential advertising partners, guaranteeing standout amongst competitors.
• Storytelling: Work closely with Insights and Creative teams to bring to life key audience, product and category stories that effectively engage target audiences.
• Targeted seasonal activity: Co-ordinate send of marketing collateral and gifts throughout the year, effectively engaging partners with relevant messaging.
• Industry partnerships: Work alongside Mail Metro Media’s commercial team to deliver effective industry partnerships with trade bodies and press including sponsorship of conferences, awards, trade shows, summits and more.
• Media partnerships: Lead and manage media brand partnerships with external stakeholders and editorial teams.
• Branded merchandise: Source relevant and fun merchandise that represents brands/events
• Database: Manage the upkeep and effective use of various mailing lists on Salesforce.
• Other: Updating trade website and collateral, social media management, creating brand house ads and collateral, copywriting, negotiating supplier contracts, tracking competitor activity in market, supporting ongoing internal culture initiatives aligned with Mail Metro Media’s values.

Person Specification

• Minimum 5 years’ events experience, ideally for agency or media company
• Delivery of multiple innovative marketing initiatives
• Good knowledge of the media industry and landscape

What skills do you need?

• Expert project management
• Positive outlook and ‘can do’ attitude
• Enthusiastic and flexible team player
• Strong organisational skills
• Great communication skills
• Excellent attention to detail
• Creative thinker
• Confident managing multiple stakeholders
• Event suppliers and connections is desirable

Package Description

Our benefits package increases the longer you’ve been with us. Here’s what to expect:

• 25 days’ holiday (increasing by 1 per year up to a total of 30)
• Pension plan and life cover
• Discounts on online shopping, dining cards and vouchers, and access to our Employee Assistance Programme
• Onsite gym, subsidised canteen and onsite nurse and GP clinics

Plus much more…

About Us

Mail Metro Media is the advertising home of some of the UK’s most engaged newsbrands: Daily Mail, The Mail on Sunday, MailOnline, Metro, The i Paper and New Scientist. The Mail Metro team provides a single point of contact across print, digital, audio, video and social, allowing agencies and advertisers easy access to the millions of consumers who engage with dmg media’s brands every day.
www.mailmetromedia.co.uk

Our Commitment

We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.

We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.