Marketing Digital Analytics & Data Manager

Towards AI, Inc.; London; On-site; GBP 40,000 - 65,000; Full time

Job summary

Towards AI, Inc. is seeking a Marketing Digital Analytics & Data Manager in London. This role emphasizes leveraging data for enhancing marketing effectiveness through detailed analysis and collaboration. Candidates should possess strong data analytics skills and the ability to derive actionable insights from complex data sets.

Qualifications

• Strong data analytics experience.
• Excellent communication skills.
• Ability to thrive in a complex, fast-paced environment.

Responsibilities

• Analyze data from various sources to produce insights.
• Measure marketing spend ROI and provide performance analysis.
• Collaborate with stakeholders to define measurement approaches.

Skills

SQL

GO

Problem Solving

Data Management

Social Media

KPI

Job description

Marketing Digital Analytics & Data Manager

Published 27 Sep 2024

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London, UK

Full Time

Role Highlights

SQL

GO

Problem Solving

Data Management

Social Media

KPI

Tools, Libraries and Frameworks

Description

Evelyn Partners is focused on leveraging data to enhance the effectiveness of their Professional Services marketing activities. The role involves analyzing data from various sources to produce insights that guide future campaign strategies. Responsibilities include measuring marketing spend ROI, providing performance analysis, and translating data into actionable business insights. The position also requires collaboration with stakeholders to define measurement approaches and improve marketing performance.

Required Qualifications and Skills

Successful candidates should possess strong data analytics experience and excellent communication skills. The ability to thrive in a complex, fast-paced business environment is essential, as is the capability to simplify complex analyses into clear, actionable insights. Proficiency with online digital data tools is necessary, along with strong organizational skills and a team-oriented mindset. The role involves a commitment to achieving targets and optimizing marketing performance based on data-driven insights.

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