Marketing Data Engineering Manager: Lead AI‑Ready Pipelines

Square Enix; Greater London; On-site; GBP 120,000 - 160,000; Full time

Job summary

Square Enix is seeking a Manager, Data Engineering (Marketing) to lead regional engineering delivery for marketing and customer data platforms, aligning with global architecture and standards. You will translate business needs into scalable data capabilities covering integration, quality, access, and operational readiness.

Working with regional stakeholders and global teams, you will establish documentation practices, trusted routines, and AI-ready data capabilities to support customer

Qualifications

• Significant hands-on experience in software and data engineering across backend systems, data platforms, pipelines, APIs, and integration.
• Experience leading engineers or small technical teams including coaching and delivery guidance.
• Cloud platform experience across Google Cloud, AWS or Azure, with programming capability in Golang, Python or Java.
• Ability to design data systems that align with shared platforms, standards, and integration patterns.
• Able to operate in ambiguous, evolving environments with a delivery-focused approach.

Responsibilities

• Coordinate and deliver regional engineering priorities for marketing, customer, sales, and gameplay data.
• Build, operate and improve data pipelines and core data capabilities.
• Integrate and manage datasets across game telemetry, identity, membership, commerce, CRM and marketing systems.
• Ensure data is consistent and accessible for analytics, lifecycle, and campaign usage.
• Ensure compliance with data protection, security, and regulatory requirements.
• Identify technical debt and drive practical improvements for scalability and maintainability.
• Lead and manage a small Data Engineering team with coaching and performance guidance.
• Establish documentation practices across the team including runbooks and data flow definitions.
• Promote lean, automated delivery with AI tools and clear prioritisation.

Skills

Hands-on data engineering

Team leadership

Cloud platforms (GCP/AWS/AZURE)

Data system design

Delivery-focused

Tools

Golang

Python

Java

Job description

Square Enix is seeking a Manager, Data Engineering (Marketing) to lead regional engineering delivery for marketing and customer data platforms, aligning with global architecture and standards. You will translate business needs into scalable data capabilities covering integration, quality, access, and operational readiness.

Working with regional stakeholders and global teams, you will establish documentation practices, trusted routines, and AI-ready data capabilities to support customer