Marketing Data Analytics Lead: Growth & Insights

Talent Octopusventures

City Of London

On-site

GBP 70,000 - 110,000

Full time

14 days+

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Benefits offered by this job

Generous holiday allowance
Health screening
Wellbeing programs
Life Assurance
Pension scheme
Share option scheme (Save As You Earn)
Travel season ticket loan
Electric Vehicle Scheme
Dental Insurance
Parental leave
Employee Assistance Programme

Job summary

LexisNexis Risk Solutions in the United Kingdom is seeking an analytics lead to uncover insights across the customer lifecycle and drive growth. You will translate data into clear recommendations and partner with Marketing, Data, and Ops to influence decisions.

You will design executive dashboards, oversee KPI frameworks, and mentor analysts to embed a data-driven culture across the business, ensuring GDPR-compliant data handling and robust measurement practices.

Qualifications

  • Advanced SQL and strong experience with analytics tools, statistical methods, and enterprise dashboards.
  • Expertise in A/B & MVT testing, attribution models, lifecycle metrics, and causal analysis.
  • Experience with CDPs, journey orchestration, segmentation, and identity/data privacy practices.
  • Strong skills in data visualisation tools (e.g., Power BI, Tableau, Oracle Analytics) and advanced Excel.
  • Proven ability to convert complex data into clear, actionable insights for senior stakeholders.
  • Solid understanding of data governance, quality, and GDPR-compliant data handling.
  • Commercial mindset with experience influencing decisions in complex/global environments.
  • Excellent communication and storytelling skills with focus on measurable business impact.

Responsibilities

  • Lead multi-source analysis across acquisition, engagement, retention, and lifecycle to identify growth drivers and trends.
  • Design and maintain executive dashboards and KPI frameworks; automate reporting and performance narratives.
  • Diagnose journey performance (triggers, paths, drop-offs, fatigue) and recommend optimisation actions.
  • Partner with MarTech, Data Engineering, and Ops to ensure scalable, high-quality data and governance.
  • Translate analytics into clear commercial recommendations influencing campaigns and investment decisions.
  • Set and embed best practices in measurement, experimentation, and KPI design.
  • Mentor analysts and promote a data-driven culture across the marketing function.
  • Support strategic planning through insight-led portfolio and customer-value growth recommendations.

Skills

Advanced SQL
Analytics tools
Statistical methods
Enterprise dashboards
A/B testing
MVT testing
CDP experience
Journey orchestration
Data visualization
Power BI

Tools

Power BI
Tableau
Oracle Analytics
Excel

Job description

LexisNexis Risk Solutions in the United Kingdom is seeking an analytics lead to uncover insights across the customer lifecycle and drive growth. You will translate data into clear recommendations and partner with Marketing, Data, and Ops to influence decisions.

You will design executive dashboards, oversee KPI frameworks, and mentor analysts to embed a data-driven culture across the business, ensuring GDPR-compliant data handling and robust measurement practices.

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