Marketing Data Analyst

Prodinst; London; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading company is seeking a Marketing Data Analyst to enhance marketing performance through data analytics. The role involves managing analytics tools, creating reports, and collaborating with the BI team. Candidates should have a Bachelor's degree and experience in data analytics, with strong skills in Excel and SQL.

Benefits

Internal mobility

Training and development

International opportunities

Qualifications

• 2-3 years experience in Consulting, Strategy, or Data Analytics role.
• Demonstrated knowledge of advanced Excel and SQL (Postgresql).
• Strong communication and collaboration skills.

Responsibilities

• Management and accountability for marketing analytics tools.
• Analyse and visualise multiple sources of digital data for actionable insights.
• Ensure consistent brand representation across all marketing channels.

Skills

Excel

SQL

ETL pipelines

PowerBI

Communication

Problem-solving

Organizational skills

Analytical skills

Education

Bachelor's degree

Master's degree in a STEM related field

Job description

Join to apply for the Marketing Data Analyst role at The Productivity Institute, LLC

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Join to apply for the Marketing Data Analyst role at The Productivity Institute, LLC

MARKETING DATA ANALYST

Verisure are looking for a Marketing Data Analyst reporting to the Marketing Director/ BI Director. This person will be responsible for data analytics (internal and external), creating analyses, dashboards, and reports to assist in measuring and optimising marketing performance.

Location: Newcastle or London Victoria

Salary: Competitive

Working Hours: Monday-Friday

Major Tasks And Responsibilities

1. Management, build-out and accountability for all marketing analytics tools PostgreSQL database, digital analytics tools, telephony analytics
2. Work alongside the BI team to optimize database collection, performance and maintenance
3. Proactive and rigorous quality checks to ensure necessary collection, storage and cleaning of the data.
4. Analyse and visualise multiple sources of digital data to discover and create actionable insights to improve business processes and performance.
5. Responsible for the identification and execution of improvements in marketing data capability that will lead to deeper insights.
6. Strong understanding of digital technologies, solutions and platforms, underlying marketing analytics services and processes.
7. Translate insights into actionable day-to-day improvements across all marketing channels
8. Ensure consistent brand representation and resonance across all marketing channels while monitoring brand perception
9. Efficiently plan, organize, and execute marketing projects while effectively managing resources and communicating with stakeholders

Qualifications, Experience And Skills

1. Bachelor's degree required
2. Masters degree in a STEM related field strongly preferred
3. 2-3 years experience working in a Consulting, Strategy, or Data Analytics role
4. Demonstrated knowledge of Excel (advanced, will be tested), SQL (Postgresql), ETL pipelines, PowerBI (or other visualisation software).
5. Strong communication and collaboration skills.
6. Ability to translate and visualise data in a concise and accurate way that's easy to digest.
7. Entrepreneurial drive and demonstrated ability to achieve stretch goals in an innovative and fast-paced environment.
8. Excellent problem-solving, organizational and analytical skills, with the ability to evolve digital data strategy based on research, data and industry trends.
9. Excellent leadership skills.
10. Ability to work effectively both independently and in team environments.
11. Outstanding attention to detail

Verisure offers internal mobility, training, development, international opportunities, and tools to support skill development. Please reach out if you have specific requirements during the recruitment process.