Marketing & Content Executive

Edifai; Greater London; Hybrid; GBP 41,000 - 50,000; Full time

Benefits offered by this job

Freedom to shape content with AI

AI training and tools access

Small senior team

Flat, non-hierarchical structure

Job summary

Edifai is scaling fast and seeks a Senior Marketing Executive/Manager who loves AI, creates compelling video and stories, builds communities, and crafts content people want to read and share. The role focuses on content across formats, AI tools, and product marketing to position Edifai in the market.

The position involves hybrid work with two days in a London office near London Bridge, reporting to Marketing Lead, and an ASAP start for the right candidate.

Qualifications

• 3+ years in content production.
• Experience using AI in marketing workflows with demonstrable outputs.
• Strong editorial judgment and storytelling ability.
• Willingness to try new tools and ideas.
• Able to plan and deliver content without a large team.
• Experience filming video and managing communities or ambassadors.

Responsibilities

• Content across formats: video, long-form articles, SEO/AEO-focused content.
• Create short-form video from phone or 4K footage and edit in Descript.
• Translate product marketing into positioning, battlecards, and sales enablement.
• Launch and develop the Edifai community, ambassador and alumni programs.
• Lead SEO and AEO efforts to improve search visibility and content citations.

Skills

Content production

AI marketing workflows

Editorial judgment

Storytelling

Video filming & editing

Community/ambassador experience

Tools

Descript

Canva

Claude

Claude Design

ChatGPT

Perplexity

Job description

Edifai is the AI training partner for companies like WPP, Publicis and the World Bank Group. We teach companies how to use AI, and we live in the tools we teach. We're scaling fast and need a Senior Marketing Executive/ Manager who loves AI, creates great video and tells great stories, manages communities and makes content people want to read, watch and share.

The role in one line:Create the content that makes L&D and HR leaders stop scrolling, with AI doing the heavy lifting and you doing the thinking.

Key info

• Salary: Up to £45K depending on experience
• Hybrid working - 2 days in a very lovely London office near London Bridge
• Reporting to Marketing Lead
• Start date: ASAP - but will wait for the right person

What you'll own

• Content across formats: Video, AEO/ SEO long-form articles
• Short-form video, from filming on a smartphone or 4K camera to editing in Descript
• Product marketing: turning our training programs into positioning, battlecards and sales enablement
• Launching the Edifai community, and helping shape our ambassador and alumni programs
• SEO and AEO: making Edifai the answer when buyers search on Google or ask ChatGPT, Perplexity or Google's AI Overviews. That covers keyword and question research, content built to be cited, on-page optimization, and tracking where we show up

How you'll work

AI-first as a default. You'll try new tools because you're curious, keep the ones that work, and always add the human thinking that keeps AI slop out.

Tools you'll use day to day

• AI: Claude, Claude Design, ChatGPT, Perplexity, and anything else that makes the work easier, quicker and better. As a company, we use Claude, but we are open to using any tool that works.
• Content and video: Descript, Canva

Who you are

• 3+ years in content production
• You're already using AI in your marketing work every day, and you have opinions about it & you’ll have examples of your AI-driven workflows & outputs
• A natural storyteller with strong editorial judgment. You know when something's good and when it isn't
• An adventurer. You like trying new tools and ideas that might not work
• You can go from plan to delivery without a big team behind you
• Critical: video filming and editing, community or ambassador experience

What we offer

• Real freedom to shape how content gets made with AI
• Training in the latest tools, with the time to actually apply it
• A small, senior team. Your work is visible from week one
• Non-hierarchical structure where you are listened to and valued

The honest bits

• This is a doing role. You'll be creating every day, not just planning
• Our world moves fast. AI keeps evolving & we mirror it.
• We're small. Sometimes you'll do things that aren't strictly your own role

In your application, tell us:

• About one piece of work you're proud of and the AI tools you used to make it