Marketing Campaigns Manager

Centrica plc; Windsor; Hybrid; GBP 42,000 - 68,000; Full time

Benefits offered by this job

FlexFirst hybrid working

Carers Policy

Job summary

Centrica plc is seeking a Marketing Campaigns Manager to lead multi-channel campaigns for UK retail brands, including British Gas and Hive. You will shape strategy, manage cross-functional teams, and partner with agencies to drive customer engagement and commercial growth.

The role requires a customer-centric mindset, strong planning skills, and the ability to translate insights into impactful campaigns. A hybrid working model is available across Windsor, Reading and London.

Qualifications

• Proven experience delivering successful multi-channel B2C marketing campaigns.
• Experience supporting the development of distinctive marketing campaigns that drive customer and commercial growth.
• Strong understanding of media channels and the broader marketing mix.

Responsibilities

• Support development and delivery of multi-channel campaigns driving growth.
• Collaborate with creative, media, brand and business teams to deliver cohesive campaigns.
• Shape cross-channel content and campaign activity to engage customers across multiple channels.
• Align marketing activity with objectives, ensuring campaigns deliver measurable impact.
• Analyse campaign performance, identify insights and apply learnings to optimise future activity.
• Support campaign planning and execution, ensuring delivery on time and within budget.
• Hold agency partners and stakeholders to account, keeping activity customer-focused and outcome-driven.
• Champion a customer-first approach throughout campaign development and execution.
• Make informed recommendations based on data and market performance trends.

Skills

Multi-channel campaigns

B2C marketing

Campaign analytics

Stakeholder management

Agency management

Job description

Join us, be part of more. We’re so much more than an energy company. We’re a family of brands revolutionising how we power the planet. We're energisers. One team of 21,000 colleagues that's energising a greener, fairer future by creating an energy system that doesn’t rely on fossil fuels whilst living our powerful commitment to igniting positive change in our communities. Here, you can find more purpose, more passion, and more potential. That’s why working here is #MoreThanACareer. We do energy differently - we do it all. We make it, store it, move it, sell it, and mend it.

About your team: At British Gas, our mission is to sell it and mend it. We’ve been powering the UK’s homes and businesses for over 200 years – but supplying energy is just part of what we do. We’re making the UK greener and more energy efficient, getting closer to Net Zero. By using clever tech like thermostats, heat pumps, solar panels and EV chargers, we’re making it cheaper and easier for our customers to reduce their carbon-footprint.

Marketing Campaigns Manager

Location: Windsor / Reading / London with FlexFirst hybrid working

Overview

We're looking for a passionate and strategic Marketing Campaigns Manager to join our Group Marketing team. This is a great opportunity to bring our brands to life across every stage of the customer journey. Working across all UK Centrica retail brands, including British Gas and Hive, you'll help shape how millions of customers see, experience and engage with us every day. You will manage and support campaigns ranging from large-scale brand activity through to commercially focused, sales-driving campaigns. You'll support the strategic planning, execution and evaluation of multi-channel marketing campaigns that enhance brand visibility, drive customer engagement and deliver commercial growth. Working closely with internal stakeholders and agency partners, you'll deliver distinctive campaigns that drive customer and commercial outcomes. Success in this role requires excellent planning, a customer-obsessed mindset, strong attention to detail and the ability to use insight and performance data to continuously optimise marketing activity. We'll expect you to spend some time in the office as required at our agency partners office in London.

About the role

Key accountabilities include:

• Support the development and delivery of distinctive, multi-channel marketing campaigns that drive brand and commercial growth.
• Work closely with creative, media, brand and business teams to deliver cohesive and impactful customer campaigns.
• Create and shape cross-channel content and campaign activity to drive customer engagement across multiple channels.
• Align marketing activity with customer, commercial and business objectives, ensuring campaigns deliver measurable impact.
• Analyse campaign performance, identify insights and apply learnings to optimise future activity.
• Support campaign planning and execution, ensuring delivery on time, within budget and against agreed objectives.
• Hold agency partners and key stakeholders to account, ensuring activity remains customer-focused and outcome-driven.
• Champion a customer-first approach throughout campaign development, planning and execution.
• Make informed recommendations based on data, customer insight and market performance trends.

What we're looking for

We’re keen to hear from candidates who are commercially minded, customer-focused and passionate about delivering outstanding marketing outcomes. You'll have:

• Proven experience delivering successful multi-channel B2C marketing campaigns.
• Experience supporting the development of distinctive marketing campaigns that drive customer and commercial growth.
• A strong understanding of media channels and the broader marketing mix.
• Experience using data, insight and campaign performance metrics to evaluate effectiveness and optimise future activity.
• Strong stakeholder management skills, with the confidence to influence, challenge and build alignment across teams.
• Experience working with and managing agency partners to deliver high-quality marketing activity.
• Excellent organisational, planning and project management skills, with strong attention to detail.
• A customer-obsessed mindset combined with a strong commercial focus.
• The ability to balance creative thinking with analytical decision-making.
• A collaborative approach and a passion for delivering impactful campaigns that make a measurable difference.

Why Join Us?

You’ll have the opportunity to work on some of the UK's most recognised consumer brands, helping shape campaigns that reach millions of customers while contributing directly to Centrica's customer and commercial growth ambitions. Working alongside talented marketing professionals and agency partners, you'll play a key role in delivering best-in-class, customer-focused marketing activity.

Why should you apply?

We’re not a perfect place – but we’re a people place. Our priority is supporting all of the different realities our people face. Life is about so much more than work. We get it. That’s why we’ve designed our total rewards to give you the flexibility to choose what you need, when you need it, making sure that you and your family are supported not only financially, but physically and emotionally too.

If you're full of energy, fired up about sustainability, and ready to craft not only a better tomorrow, but a better you, then come and find your purpose in a team where your voice matters, your growth is non-negotiable, and your ambitions are our priority. Help us, help you. We would love for you to share any information about yourself throughout our recruitment process so that we can better understand you and help shape your journey.

We’re a family of brands revolutionising how we power the planet. When it comes to energy, no one does it like us. We make it, store it, move it, sell it and mend it. We’re made up of 12 different businesses, but united by our purpose as Centrica. We’re energisers. Our journey to a greener, fairer future is powered by individuals like you. Through innovative green products, intelligent energy solutions and developing smarter ways to use and save energy, we’re not just part of the energy transition, we’re leading it. Our commitment goes beyond sustainability. Together we’re bringing our collective energies to create positive change in our local communities. If you immerse yourself in our fight to change tomorrow, you might just find your why. We’re looking for people to add to our culture – not fit in with it. We're building a community where you can be unapologetically you, where differences are celebrated, and where everyone can belong. Real inclusivity also means supporting the different realities our people face. That’s why we have the UK’s best Carers Policy and are continually building our approach to flexibility and wellbeing. Of course, we love having fun too. We’re a people place after all.