Marketing & Campaigns Leader – Hybrid & Impact-Focused

OneRen; Paisley; Hybrid; GBP 42.000 - 56.000; Vollzeit

Benefits dieser Stelle

Hybrid work model

Professional development opportunities

Zusammenfassung

OneRen in Scotland seeks a Marketing and Campaigns Manager to lead integrated marketing campaigns across its services and events. The role focuses on engagement, participation growth and income generation, reporting to the Head of Marketing & Communications and leading a small team.

The successful candidate will shape campaign strategies, explore new commercial opportunities and contribute to organisational growth while delivering high-quality marketing activity.

Qualifikationen

• SVQ Level 4, HND or equivalent qualification in Marketing or related discipline.
• Proven experience developing and delivering successful marketing campaigns against targets.
• Experience in a commercially focused marketing environment.
• Strong understanding of campaign planning, budgeting and ROI measurement.
• Experience using marketing tools such as Adobe Photoshop and Microsoft Office applications.
• Excellent communication, analytical and organisational skills.
• Ability to identify opportunities, think strategically and manage multiple projects.
• Collaborative approach with the confidence to influence stakeholders at all levels.

Aufgaben

• Lead the planning, delivery and evaluation of integrated marketing campaigns that attract, retain and grow customer engagement.
• Develop innovative campaigns that increase participation, attendances, membership growth and income generation.
• Contribute to commercial sales and marketing strategies, helping to shape products, services and messaging that support organisational objectives.
• Identify new audience opportunities and develop campaigns that broaden and diversify customer reach.
• Deliver advertising, sponsorship and promotional initiatives aligned with wider business development objectives.
• Monitor campaign performance, analyse results and use customer insights to maximise ROI.
• Collaborate with colleagues across OneRen to develop effective customer journeys and integrated marketing activity.
• Manage marketing events, exhibitions, networking opportunities and promotional activities to raise OneRen's profile.
• Provide leadership and support to Marketing and Digital Marketing Executives, ensuring high-quality campaign delivery.
• Champion innovation and continuous improvement across marketing and communications activity.

Kenntnisse

Campaign planning

Budgeting

ROI measurement

Marketing analytics

Strategic thinking

Stakeholder management

Multitasking

Ausbildung

SVQ Level 4 / HND or equivalent in Marketing

Tools

Adobe Photoshop

Microsoft Office

Jobbeschreibung

OneRen in Scotland seeks a Marketing and Campaigns Manager to lead integrated marketing campaigns across its services and events. The role focuses on engagement, participation growth and income generation, reporting to the Head of Marketing & Communications and leading a small team.

The successful candidate will shape campaign strategies, explore new commercial opportunities and contribute to organisational growth while delivering high-quality marketing activity.