Marketing Campaign Manager

Hill Dickinson LLP; Liverpool; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

Hill Dickinson is seeking a Marketing Campaigns Manager to lead planning, development and delivery of integrated campaigns across the firm. You will work with partners, offices and service lines to deliver targeted campaigns, support product launches and initiatives, and optimise activity using data insights.

You will be part of the Marketing and Communications team and report to the Head of Marketing and Communications. Flexible working is considered to balance work and life commitments.

Qualifications

• Experience delivering integrated marketing campaigns within a law firm.
• Desirable CIM or equivalent marketing qualification.
• Excellent project management and organisational skills.
• Strong stakeholder management and cross-team collaboration.

Responsibilities

• Lead planning, development and delivery of integrated marketing campaigns that support objectives and growth.
• Collaborate with sector, office and service line leads to develop targeted campaigns.
• Support launches of new products, services and strategic initiatives.
• Develop briefs, timelines and plans coordinating resources and stakeholders.
• Monitor, evaluate and report campaign performance to optimise activity.
• Ensure campaigns align with brand guidelines and regulatory requirements.
• Promote collaboration across Marketing and Communications and wider teams.

Skills

Integrated marketing campaigns

Project management

Stakeholder management

Collaboration

Legal industry experience

Education

CIM qualification or equivalent

Job description

Hours : Monday to Friday, 09:00 - 17:00 (35 hours per week)

Happy to talk flexible working

Hill Dickinson are proud to be named as a Top Ten Employer for Working Families 2025 for the second year running and so, we are happy to consider flexible working opportunities to help you balance your work and home life.

Team: Marketing and Business Development

Location: Liverpool or Manchester

Role overview

Introduction to the role:

The Marketing Campaigns Manager will lead the planning, development, and delivery of integrated marketing campaigns that support the firm's strategic objectives. Working closely with colleagues across the business, the role will drive sector campaigns, office growth initiatives, product and service launches, and other business planning activities as required. The successful candidate will demonstrate exceptional planning, organisational, and project management skills, ensuring campaigns are delivered effectively, on time, and aligned with wider business goals. They will play a key role in strengthening collaboration and connectivity across the Marketing and Comms team and wider stakeholders, using insight and performance data to optimise activity and maximise impact.

Introduction to the team:

You will be part of the Marketing and Communications team and will report directly to the Head of Marketing and Communications. All members of the wider BD&M team are expected to support the work of the wider business development plans and other parts of the firm as needed.

Key responsibilities:

• Lead the planning, development, and delivery of integrated marketing campaigns that support business objectives and growth priorities in line with our business partnering team.
• Manage end-to-end campaign execution in conjunction with the wider marcomms team.
• Collaborate with sector, office, and service line leads and business partners to develop targeted marketing campaigns.
• Support the launch of new products, services, and strategic business initiatives.
• Develop campaign briefs, timelines, and project plans, coordinating resources and stakeholders to ensure successful outcomes.
• Monitor, evaluate, and report on campaign performance, providing insights and recommendations to optimise future activity.
• Ensure all marketing campaigns align with brand guidelines, messaging frameworks, and regulatory requirements.
• Strengthen collaboration and connectivity across the wider Marketing and Comms team, promoting a joined-up approach to campaign delivery.
• Contribute to the continuous improvement of marketing processes, tools, and ways of working to enhance efficiency and effectiveness.

What are we looking for:

• Proven experience in developing and delivering integrated marketing campaigns within a law firm environment.
• Excellent project management and organisational skills, with the ability to manage multiple campaigns and deadlines simultaneously.
• Strong stakeholder management skills, with experience working effectively with partners, business services teams, and external suppliers where appropriate.
• Ability to work collaboratively in a fast-paced professional services environment.

It would be beneficial for you to have some of the following:

• Experience supporting office growth initiatives, service launches, or strategic business development projects.
• Professional marketing qualification (e.g. CIM) or equivalent.
• Experience using marketing analytics and reporting tools to measure campaign effectiveness.

Qualifications

Demonstrable experience in a marketing campaigns role within a law firm is essential. A professional marketing qualification (CIM or equivalent) is desirable.

Equality, Diversity and Inclusion

Hill Dickinson is committed to providing fairness and equal opportunity for all regardless of age, gender, gender identity, ethnic origin, disability, sexual orientation, marital or transgender status, nationality, religion or belief.

We understand that our power as a firm comes from empowering our people and that it is only by encouraging and enabling individuals to be themselves at work that we can truly benefit from their rich and varied strengths.

Hill Dickinson is an equal opportunities employer. All applications received by the firm will be considered based on their merit alone and we welcome applications from all suitably qualified individuals regardless of background and from all routes to qualification, with both the SRA and CILEx.

Disability Support

We are a Disability Confident employer, which means if there is anything that we can do to make your visit easier, so you are able to perform at your best, please let us know. You can contact the HR team at [e-mail] should you require any adjustments to the application or interview process.

At Hill Dickinson, we welcome applications from individuals that are looking to return to the law as well as all routes to qualification, with both the SRA and CILEx.

All successful candidates will be subject to our standard pre-employment screening, including a basic criminal record check via Disclosure and Barring Service. Any offer of employment made is conditional upon completion of all checks.

Dependent on experience

Hours

Monday to Friday, 09:00 - 17:00 (35 hours per week)