Marketing Campaign Manager

Confidential; Coventry; Hybrid; GBP 35,000 - 52,000; Full time

Benefits offered by this job

Bonus

Benefits package

Pension

Hybrid working

Career development

Job summary

Confidential, based at Warwick HQ, is seeking a Marketing Campaign Manager to lead integrated campaigns across channels and drive ROI. The role offers hybrid working with a strong emphasis on marketing strategy, content creation, CRM and collaboration with Sales to grow brand and revenue.

You will develop channel strategies, manage budgets, and deliver annual plans while working closely with the Head of Marketing to shape campaigns and KPI reporting.

Qualifications

• Experience delivering integrated marketing campaigns across multiple channels.
• Strong copywriting and proofreading across digital and print.
• Social media and digital marketing experience.
• CRM and customer engagement experience.

Responsibilities

• Developing and delivering integrated marketing campaigns across multiple channels.
• Supporting implementation of annual marketing and communications plans.
• Creating compelling campaign content and copy.
• Managing campaigns to timescales and budgets.
• Delivering social media marketing and digital content.
• Developing website content and email marketing materials.
• Collaborating with external agencies and internal teams.
• Supporting showroom and partner marketing activities.
• Assisting events and sector-specific marketing initiatives.

Skills

Integrated marketing campaigns

Copywriting

Social media marketing

CRM

Project management

Education

Marketing degree or CIM qualification

Tools

CRM systems

CMS / Website content management

Email marketing platforms

Job description

Marketing Campaign Manager

Warwick Hybrid Working Competitive Salary £TBA + Bonus + Comprehensive Benefits

You will like

Creating engaging, commercially focused marketing campaigns for a market-leading international manufacturer of premium bathroom, sanitaryware and building products, renowned for quality, innovation and design excellence.

Based from Warwick HQ with hybrid working, you'll join a well-established, financially strong global organisation operating across the bathroom, plumbing, construction and home improvement sectors, where Marketing plays an important role in supporting customers, sales growth and brand development.

This is an excellent opportunity for an ambitious Marketing Campaign Manager / Marketing Manager who wants genuine ownership, variety and visibility combining creative campaign development with digital marketing, content, CRM, retail activity, events and commercial collaboration.

You will like

The Marketing Campaign Manager role itself, working closely with the Head of Marketing to develop and implement channel marketing strategy and deliver the annual marketing plan.

You’ll become an expert in your channels, customers and markets, developing creative, engaging campaigns with a clear focus on ROI and commercial results.

Your responsibilities will include:

• Developing and delivering integrated marketing campaigns across multiple channels.
• Supporting implementation of annual marketing and communications plans.
• Creating compelling campaign concepts, content and copy.
• Managing campaigns to agreed timescales and budgets.
• Delivering social media marketing activity and digital content.
• Creating brochure, print and wider marketing collateral.
• Reviewing international marketing materials and adapting content for UK audiences.
• Using CRM to engage, nurture and communicate with new and existing customers.
• Developing website and email marketing content.
• Working with external creative, digital and marketing agencies.
• Supporting retail partners and showroom marketing projects.
• Delivering events, exhibitions and sector-specific marketing activity.
• Partnering closely with Sales teams to provide responsive, commercially focused marketing support.
• Engaging directly with customers to understand their needs and marketplace.
• Monitoring campaign effectiveness and contributing to monthly KPI reporting.
• Keeping ahead of marketing, digital, customer and industry trends.

NB: Detailed job description plus salary and benefits information can be provided to shortlisted candidates prior to interview.

To succeed as Marketing Campaign Manager, you'll be a creative yet commercially minded marketer with at least 3 years' broad marketing experience and a proven ability to turn ideas into effective campaigns.

You will have

• Experience developing and implementing integrated marketing campaigns.
• Strong copywriting and proofreading skills across digital and print.
• Social media and digital marketing experience.
• Experience implementing marketing communications / Marcomms plans.
• Confidence working collaboratively with Sales and commercial teams.
• CRM and customer engagement experience.
• Excellent written and verbal communication skills.
• Strong organisation, project management and attention to detail.
• A creative, energetic and hands-on approach.
• Commercial awareness and a clear appreciation of campaign ROI.

Experience within a related sector such as bathrooms, sanitaryware, plumbing, building products, construction products, interiors, kitchens or home improvement would be particularly advantageous. We're equally interested in talented B2 B marketers from other product-led environments who can quickly understand technical products, customer channels and routes to market.

Experience of website content management, email campaigns/contact cycles, agency management and events would also be beneficial, as would a CIM marketing qualification or Marketing-related degree.

You will get

• Competitive Salary £TBA (upon shortlist)
• Attractive 6% performance-related bonus.
• Comprehensive company benefits package.
• Contributory Pension (6% Employer / 4% Employee).
• 37.5-hour working week.
• Flexible working culture.
• Hybrid working from Warwick HQ.
• Early finish on Fridays.
• Opportunity to join a market-leading global manufacturer.
• Exposure across Marketing, Product Management, Sales and senior leadership.
• Excellent long-term professional and career development.
• Supportive, collaborative and professional working environment.

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