Marketing Campaign Manager

JR United Kingdom; Bolton; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading brand in the retail sector seeks a Marketing Campaign Manager to spearhead campaigns for new stores across the UK. This role involves planning integrated marketing strategies, managing local marketing efforts, and ensuring successful site launches through effective lead generation and stakeholder engagement.

Qualifications

• Minimum 3 years’ experience in marketing or campaign management.
• Proven ability to deliver high-impact launch campaigns.
• Willing to travel regularly across the UK.

Responsibilities

• Develop and execute multi-channel marketing campaigns for new site launches.
• Manage lead generation activity across paid social, email, and organic channels.
• Track campaign performance and optimise based on data insights.

Skills

Project Management

Stakeholder Management

Lead Generation

Campaign Management

Creativity

Job description

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Marketing Campaign Manager, bolton, greater manchester

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Client:

Better Placed Ltd - A Sunday Times Top 10 Employer!

Location:

bolton, greater manchester, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

4

Posted:

10.06.2025

Expiry Date:

25.07.2025

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Job Description:

Marketing Campaign Manager

Manchester - hybrid working and occasional travel to store locations

c33k

A fast-growing brand in the retail sector is seeking an experienced Marketing Campaign Manager to lead launch campaigns for new site openings across the UK. This is a fantastic opportunity to play a central role in expanding a well-backed, high-growth business with a strong customer proposition.

The Opportunity:

The successful candidate will be responsible for planning and delivering integrated marketing campaigns that drive awareness, engagement, and sign-ups ahead of each new retail site launch. This role spans digital and offline activity, including lead generation, local marketing, brand activations, and launch events.

Key Responsibilities:

• Develop and execute multi-channel marketing campaigns for new site launches
• Manage lead generation activity across paid social, email, and organic channels
• Oversee production and rollout of in-store and local marketing assets (flyers, signage, banners, etc.)
• Coordinate soft launch events, including guest lists, local partnerships, and influencer activity
• Collaborate with internal CRM teams to build targeted, automated email campaigns
• Track campaign performance and optimise based on data insights

The Ideal Candidate:

• Minimum 3 years’ experience in marketing or campaign management, ideally from a retail or leisure environment
• Proven ability to deliver localised, high-impact launch campaigns
• Strong project management skills and comfortable managing multiple launches at once
• Confident communicator with excellent stakeholder management skills
• Detail-oriented with a creative approach to local marketing
• Willing to travel regularly across the UK to support on-site execution

This is a great opportunity for a driven marketing professional who enjoys variety, autonomy, and the chance to see their campaigns come to life on the ground.