Marketing Associate

PassFort; Greater London; On-site; GBP 42,000 - 64,000; Full time

Job summary

Moody’s Banking Marketing team is seeking a content and campaign specialist to support senior banking audiences across multiple channels. You will draft and edit white papers, briefs, web copy, emails and social posts.

Partner with brand, product marketing, corporate communications and subject matter experts to translate complex topics into clear narratives. You’ll track performance, pull insights and keep content calendars on track, helping optimize campaigns while maintaining accuracy and pace.

Qualifications

• Bachelor's degree required (2:1 or equivalent).
• Experience creating content for senior banking audiences.
• Ability to translate technical topics into clear narratives for diverse channels.

Responsibilities

• Support content and campaign initiatives for senior banking audiences across multiple channels.
• Draft and edit content including white papers, briefs, web copy, emails and social posts.
• Support campaign execution across channels by coordinating timelines and assets.
• Partner with brand, product marketing, corporate communications and SMEs to translate technical concepts.
• Track campaign performance and prepare reporting for internal stakeholders.
• Use performance data to inform content and channel decisions.
• Maintain content calendars and day-to-day content production workflows.

Skills

B2B marketing experience

Written communication

Storytelling for complex topics

Organised and detail-oriented

Stakeholder collaboration

Campaign management & analytics

AI concepts & tools

Education

Bachelor's degree (2:1)

Job description

At Moody's, we unite the brightest minds to turn today’s risks into tomorrow’s opportunities. We do this by striving to create an inclusive environment where everyone feels welcome to be who they are—with the freedom to exchange ideas, think innovatively, and listen to each other and customers in meaningful ways. Moody’s is transforming how the world sees risk. As a global leader in ratings and integrated risk assessment, we’re advancing AI to move from insight to action—enabling intelligence that not only understands complexity but responds to it. We decode risk to unlock opportunity, helping our clients navigate uncertainty with clarity, speed, and confidence.

Skills And Competencies

• 2-4 years of experience in B2B marketing, ideally within financial services, with experience supporting content and campaign initiatives for senior decision-makers
• Strong writing and editing skills with the ability to adapt content for senior executives and technical financial services audiences
• Ability to translate complex topics, including credit, risk, and compliance, into clear and engaging narratives
• Highly organised and detail-oriented, with the ability to manage multiple workstreams, coordinate stakeholders, and deliver against deadlines
• Strong collaboration skills and confidence working with senior internal stakeholders across brand, product marketing, corporate communications, and subject matter experts
• Experience managing campaign timelines and deliverables, analysing campaign performance data, and using insights to inform content and channel decisions
• Demonstrated proficiency in artificial intelligence concepts, with hands-on experience using AI tools to streamline workflows and enhance operational efficiency. Proven ability to implement AI-powered solutions to solve business challenges. Demonstrates a growing awareness of AI risk management and a commitment to responsible and ethical AI use.
  

Education

• Bachelor's degree required (2:1 or equivalent)
  

Responsibilities

Support content and campaign initiatives for senior banking audiences across multiple channels

• Draft and edit content, including white papers, briefs, web copy, emails, and social media posts for banking audiences
• Support campaign execution across channels by coordinating timelines, creative assets, and stakeholder input
• Partner with brand, product marketing, corporate communications, and subject matter experts to translate technical concepts into clear, compelling narratives
• Track campaign performance and prepare reporting for internal stakeholders
• Use campaign performance data to inform content and channel decisions
• Maintain content calendars and support day-to-day content production workflows
  

About the Team

Moody’s Banking Marketing team develops thought-leadership and go-to-market initiatives for banking audiences, working closely with solutions, demand generation, analytics, and other marketing partners to create impactful campaigns tailored to client needs. By joining the team, you will help shape content and campaigns for a dynamic, global banking marketplace while using artificial intelligence responsibly to improve marketing workflows and effectiveness.

Moody’s is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender expression, gender identity or any other characteristic protected by law.

Candidates for Moody's Corporation may be asked to disclose securities holdings pursuant to Moody’s Policy for Securities Trading and the requirements of the position. Employment is contingent upon compliance with the Policy, including remediation of positions in those holdings as necessary.