Marketing and Events Assistant

Theaviationacademy; Skipton; Remote; GBP 22,000 - 27,000; Full time

Job summary

Craven College in Skipton seeks a proactive Marketing & Events Assistant to support recruitment events, school engagement and promotional activities across channels. You will help build links with feeder schools, organise ceremonies, campus tours and bespoke events, while contributing to the annual marketing plan.

The role requires strong communication, planning and teamwork, with flexibility for evening and occasional Saturday work and a full driving licence.

Qualifications

• 5 GCSEs or equivalent including maths and English at Grade C or above.
• Educated to A level standard in a relevant subject.
• Excellent communication and interpersonal skills with the ability to interact effectively.
• Confidence in presenting to groups and to diverse audiences.
• Ability to plan, organise and manage activities to meet targets.
• Experience with marketing and events within an educational context.

Responsibilities

• Support recruitment events on and offsite and evaluate their impact.
• Build links with feeder schools to maximise promotional opportunities and enquiries.
• Assist in Graduation and Student/Apprenticeship Awards events and help manage them.
• Support school engagement activities and campus tours/presentations.
• Assist in organising bespoke marketing events and campaigns.
• Contribute to the annual marketing plan to meet recruitment targets.
• Assist writing, editing and proofreading marketing content across channels.
• Communicate with students, parents, staff and the public effectively.
• Carry out desk research and competitor analysis.
• Manage purchasing and stock checks of merchandise and event equipment.
• Maintain GDPR-compliant school and careers advisor contact databases.
• Update external websites with course provision (UCAS) information.
• Work with marketing/IT to manage internal communications display system.
• Oversee internal poster/site updates around campus.
• Handle day-to-day admin tasks including raising POs and supplier invoices.
• Manage workload to meet deadlines and support wider team as needed.

Skills

Excellent communication

Interpersonal skills

Presentation to groups

Time management

Team collaboration

Education

GCSEs including maths and English

A level in a relevant subject

Tools

Adobe Creative Cloud (InDesign)

Adobe Photoshop

Adobe Illustrator

Job description

To support the delivery of marketing and events activities to raise the College's profile and to attract and increase enquiries and applications to meet the College's student recruitment targets

Employer

Craven College

Date Posted:

October 22, 2026

Post No.

B297

Location

Skipton

Rate of pay

Craven College Harmonised Pay Scale Point 2 £24,883.18 per annum

Hours

37

Responsible to

Head of Department

Closing Date

November 15, 2026 13:55

Special Conditions

This post is subject to a probationary period of 6 months, upon successful completion of which will become permanent

A full enhanced disclosure check via the Disclosure & Barring Service will be required for this post

Key Duties

• To support the Education Liaison & Events Lead with the organisation and evaluation of all recruitment events on and offsite (eg Open Events, Taster Days, Workshops)
• To support building relationships and essential links with key feeder school contacts to maximise promotional opportunities and generate College enquiries and applications
• To support the organisation and evaluation of celebratory events such as Graduation and Student/Apprenticeship Awards, with further development in your role to manage some of these events
• To support school engagement activities and take part in informative campus tours and school presentations
• To support the organisation and evaluation of bespoke marketing events
• To contribute to the annual marketing plan and activities within it, to ultimately meet student recruitment targets
• To support in writing, editing and proofreading marketing content across a number of channels (eg web, print, digital)
• To communicate with and work alongside a broad range of people that include students, parents, staff, school contacts and the general public
• Carry out desk research and analysis (such as competitor analysis)
• Manage purchasing and stock checks of merchandise and event equipment
• Manage and maintain schools and careers advisors contact databases ensuring GDPR compliancy
• Manage annual course provision updates on external websites such as UCAS
• Working with members of the marketing team and IT, manage internal communication display system
• Manage internal marketing online and offline poster sites around campus
• Assist in day-to-day operational administration, including raising POs, processing supplier invoices, organising meetings, and dealing effectively with a variety of queries and requests in person, over the phone/ Teams and by email.
• Manage own workload on a day-to-day basis to ensure deadlines are met and a willingness to assist with wider team workload

Other Duties and Responsibilities

• You will be expected to be fully conversant with the College's range of equality and diversity and safeguarding policies and procedures, to ensure the health, safety and welfare of all learners and staff
• To ensure that interaction with learners is inclusive, paying attention to specific needs identified and through assessment, being mindful of cultural or sex differences
• To participate in the College's appraisal scheme and undergo further professional development in line with the needs of the college
• Any other duties commensurate with grade and status as may reasonably be requested.

Person Specific

• 5 GCSEs or equivalent including maths and English at Grade C or above
• Educated to A level standard in a relevant subject
• Excellent communication and interpersonal skills with the ability to interact effectively with a wide range of people
• Confidence in presenting to groups
• Ability to work flexibly and on own initiative and as part of a team to meet the needs of the College
• Ability to work under pressure and to tight deadlines
• Possess initiative and enthusiasm
• Ability to plan, organise and implement activities effectivelyAbility to manage projects and work to targets
• Computer literate with the ability to use Microsoft Office effectively
• Knowledge or a willingness to learn social media for marketing purposes
• Ability to undertake responsibility for a wide range of administrative duties
• Willingness and ability to undertake relevant further professional development
• Willingness to work flexible hours including evenings and occasional Saturdays
• Current driving licence with access to an appropriately insured vehicle
• Knowledge of Further & Higher Education
• Knowledge of marketing and events within an educational context
• Experience of using Adobe Creative Cloud Suite (Such as InDesign, Photoshop and Illustrator)

Opening Hours

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