Marketing Activations Manager

adidas; London; On-site; GBP 40,000 - 60,000; Full time

Job summary

Join adidas as a Marketing Activations Manager in London, where you will enhance consumer experiences and engage with the community. This role involves managing a team and executing impactful retail events, driving the brand’s presence in a key market. Ideal candidates will possess strong project management and organizational skills, with a passion for sports and community engagement.

Benefits

Performance related bonus

25 days holiday + bank holidays

Bupa health insurance & Westfield cash plan

Generous employee discount

Gym contributions for London colleagues

Qualifications

• Consumer obsessed with ability to create relevant in-store moments.
• Strong organizational and management experience in retail events.
• Ability to connect with influencers and brands effectively.

Responsibilities

• Support in-store connection between consumer experience and adidas brand.
• Manage the Marketing Activations Specialist and coordinate events.
• Build authentic relationships with city communities all year round.

Skills

Organizational skills

Project management

Event management

Business acumen

Knowledge of sports

Job description

Join adidas Europe and shape the future of the sporting goods industry!

For over 75 years, our European heritage has been a fusion of culture and innovation, driving global sports trends. Our offices, from Herzogenaurach to London, Berlin, Zaragoza, Amsterdam, Warsaw, Athens, Milan, Manchester, and Paris, are centers of creativity and collaboration. We aim to be Europe's best sports brand, seeking pioneers and visionaries to join our bold journey.

At adidas, you're not just getting a job; you're invited to make a global impact, joining a team that values creativity, courage and innovation. Are you ready to be part of our journey?

What you’ll do:

Occasional evening and weekend availability is aligned to any planned events/activations for this high profile role in our LDN store, therefore please only apply if you can commit to weekend and evening availability.

As our Marketing Activations Manager at adidas, you will support a strong and successful in store link between the consumer retail experience and the adidas brand in adidas LDN. By connecting, engaging and inspiring the key city relevant communities and influencers 365 days a year, building authentic and long-term relationships with them.

You'll report into the Senior Marketing Activations Manager and will manage 1 Marketing Activations Specialist, ensuring together with the wider team, you create and maintain best in class retail events activations and marketing initiatives that supports the vision and future of the adidas brand in the LDN Global Flagship Store.

If you’re passionate about retail, communities and events with a proven ability to drive performance and execute impactful strategies, this could be the perfect role for you.

Skills you’ll need:

• You will be consumer obsessed & proactive in creating cut through, relevant moments to land in store.
• Demonstrate attention to detail with strong organisational, project management and event management experience.
• Knowledge of sports & London communities, with a proven ability to connect with relevant influencers, brands, agencies and partners to bring activations plans to life.
• Solid business acumen and in-depth knowledge of retail and retail KPIS.

To ensure everyone feels welcome we endeavour to accommodate everyone at all stages of the application and interview process. Should you need it, please let your recruitment partner know and they will be more than happy to help.

Additional Benefits:

Leading pension scheme, performance related bonus, 25 days holiday + bank holidays, Bupa health insurance & Westfield cash plan, generous employee discount and Gym contributions for our London colleagues.

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

• COURAGE:Speak up when you see an opportunity; step up when you see a need..
• OWNERSHIP:Pick up the ball. Be proactive, take responsibility and follow-through.
• INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
• TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
• INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
• RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.