Luxury Events Sales Manager – Mayfair

Sheraton Hotels & Resorts; Greater London; On-site; GBP 42,000 - 54,000; Full time

Benefits offered by this job

Discounted room nights

Free meals on duty

Service charge and incentive bonus

Job summary

Sheraton Grand London Park Lane is seeking an Event Manager to lead the complete sales and event management journey, from initial enquiry to flawless delivery. Based in Mayfair, you will proactively generate new business, nurture long‑term client relationships and maximise revenue across meetings, events, and group business, delivering exceptional service and commercial results.

You will collaborate with Operations, Food & Beverage, Front Office and Revenue teams to ensure seamless events and

Qualifications

• Minimum of 2 years' experience in Event Management, Sales, Conference & Banqueting Sales, or a similar hospitality role.
• Proven track record in achieving sales targets and driving revenue growth.
• Strong experience managing events from enquiry, proposal and contract negotiation through to event execution and post-event follow‑up.
• Excellent communication, presentation and relationship‑building skills.
• Ability to develop and maintain strong relationships with corporate clients, agencies and event organisers.
• Strong organisational skills with the ability to manage multiple events and deadlines simultaneously.
• Commercially focused with strong negotiation and upselling abilities.
• Proficiency in event management and sales systems, with attention to detail and administrative accuracy.
• Ability to work independently whilst collaborating effectively with operational teams.
• Flexibility to support events, including evenings and weekends when business demands require.

Responsibilities

• Manage the full sales cycle for meetings, events and group bookings from enquiry to conversion and event completion.
• Proactively identify and pursue new business opportunities to achieve revenue goals.
• Conduct site inspections and client meetings, showcasing the hotel's facilities and services.
• Prepare proposals, negotiate contracts and secure event business in line with hotel objectives.
• Coordinate all event details with clients and internal departments to ensure seamless execution.
• Maximise revenue through strategic upselling and cross‑selling opportunities.
• Build strong relationships with repeat clients, corporate accounts and event agencies.
• Work closely with Operations, Food & Beverage, Front Office and Revenue teams to deliver exceptional guest experiences.
• Ensure all events are delivered in accordance with Marriott brand standards and guest expectations.

Skills

Event management

Sales

Negotiation

Relationship building

Communication skills

Job description

Sheraton Grand London Park Lane is seeking an Event Manager to lead the complete sales and event management journey, from initial enquiry to flawless delivery. Based in Mayfair, you will proactively generate new business, nurture long‑term client relationships and maximise revenue across meetings, events, and group business, delivering exceptional service and commercial results.

You will collaborate with Operations, Food & Beverage, Front Office and Revenue teams to ensure seamless events and