Life Sciences Social Engagement Lead

Abcam; Cambridge; On-site; GBP 42,000 - 62,000; Full time

Job summary

Abcam, based in Cambridge, UK, seeks a proactive Community Engagement Manager to shape our brand voice across digital platforms and drive engagement. You will collaborate with the Global Events and Global Marketing teams to align social programs with business objectives and maximize impact.

You will develop integrated social media strategies, create compelling content, partner with scientific influencers, and analyze performance to optimize reach and ROI, while safeguarding brand reputation.

Qualifications

• Proven ability to develop and execute social media strategies across platforms.
• Hands-on content creation (copy, visuals, short-form video).
• Strong analytics skills to measure and optimize performance.
• Experience planning and managing paid social campaigns and budgets.
• Track record of building engaged communities and influencer partnerships.

Responsibilities

• Develop and implement integrated social media strategies to grow presence and engagement.
• Create compelling content that strengthens brand identity and tells authentic stories.
• Partner with scientists and influencers to expand reach and credibility.
• Analyze performance data to optimize content, targeting and ROI.
• Lead community engagement and social listening to protect brand sentiment.
• Collaborate with cross-functional teams to align programs with campaigns and revenue goals.

Skills

Social media strategy

Content creation

Analytics & reporting

Paid social campaigns

Community engagement

Tools

Google Analytics

Meta Business Suite

Job description

Abcam, based in Cambridge, UK, seeks a proactive Community Engagement Manager to shape our brand voice across digital platforms and drive engagement. You will collaborate with the Global Events and Global Marketing teams to align social programs with business objectives and maximize impact.

You will develop integrated social media strategies, create compelling content, partner with scientific influencers, and analyze performance to optimize reach and ROI, while safeguarding brand reputation.