Lead Generation Manager

JR United Kingdom; Bolton; On-site; GBP 35,000 - 55,000; Full time

Job summary

A leading executive search firm in Bolton seeks a Growth Marketing Manager to enhance their marketing efforts. You will focus on B2B lead generation and content strategies, aiming to build quality client pipelines. This position combines analytical skills with creativity, working in a high-performance culture focused on growth and innovation.

Qualifications

• 3–5 years in a B2B marketing or lead generation role.
• Comfortable managing multiple campaigns and deadlines.
• Experience with email marketing, CRM, and digital channels.

Responsibilities

• Drive demand and build quality pipelines.
• B2B lead generation across email, CRM, content, and LinkedIn.
• Build data-led nurture journeys that support sales.

Skills

Data-driven

Analytical

Strong written English

Multi-campaign management

Email marketing

CRM experience

Proactivity

Education

Marketing qualification

Relevant experience

Tools

Salesforce

Job description

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Lead Generation Manager, Bolton, Greater Manchester

Client: Raw Selection

Location: Bolton, Greater Manchester, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views: 5

Posted: 16.06.2025

Expiry Date: 31.07.2025

Job Description:

Join Raw Selection – An Executive Search Firm

Raw Selection is a genuine executive search firm located in Leeds City Centre that works exclusively with Private Equity firms to secure executive talent. Our Founder, Alex Rawlings, built the business with one goal - to become the No.1 executive search firm in Private Equity, and we need your help to achieve that. We’re looking for a detail-oriented and driven Growth Marketing Manager with a sharp eye for data, content, and campaign execution, someone who thrives at the intersection of marketing and commercial growth.

Raw Selection has invested heavily in marketing since its founding in 2017, inspired by the likes of Gary Vaynerchuk and Jay Abraham. We want to take our marketing to the next level, and we were hoping you could help us do so.

What’s in It for You?

UHNW Clients - Market to some of the most prestigious companies in the financial services sector.

No Bureaucracy - We’re not a corporate dinosaur, and you won’t be stuck in endless approval loops, if its edgy, we will likely want to do it.

Not Just Marketing - You are building a brand in a specialist niche with ambitious growth plans.

High-Performance Culture - Work with an ambitious team that supports and pushes each other.

The Mission

The mission of the Growth Marketing Manager is simple - drive demand and build quality pipelines.

This means:

• Demand Generation - B2B lead generation across email, CRM, content and LinkedIn to attract and convert the right prospects.
• Nurture & Conversion - Building smart, data-led nurture journeys that move leads through the funnel and support sales in hitting pipeline goals.
• Content & Engagement - Using relevant content and LinkedIn strategies to spark interest, build trust, and drive demand.
• Experiment & Optimise - Driving a culture of testing, learning and iterating to uncover new growth opportunities and continuously improve performance.

What we’re looking for

Must-Haves

• 3–5 years in a B2B marketing or lead generation role
• Data-driven, analytical, and focused on measurable results
• Strong written English and confident creating content
• Comfortable managing multiple campaigns and deadlines
• Experience with email marketing, CRM, and digital channels
• Marketing qualification or relevant experience
• Curious, proactive, and always looking to improve

Nice-to-Haves

• Experience with marketing automation and nurture flows
• Knowledge of sales funnels and conversion tactics
• Familiarity with Salesforce or similar CRM
• Interest in AI and automation tools

Who Thrives Here?

• Enjoys Combining Sales & Marketing - You understand how marketing drives revenue and love aligning both for maximum impact.
• Analytical Thinker - You love digging into data to find what’s working (and what’s not) and make smarter decisions.
• Self-Driven & Organised - You don’t need micromanaging and have a structured approach to work.
• Overachiever - You exceed expectations and have a track record to prove it.
• High Attention to Detail - You care about quality; you do not leave things half-done.
• Happy to make mistakes - You are aware you won’t make progress without making mistakes; this is a big part of our culture, making and learning from mistakes.

Ready to Take Ownership & Drive Growth?

If you’re high-performing, commercially minded and who always executes to the highest of standards: