Junior Sales Development Representative(HF13094122234)

Apprentify; Greater London; On-site; GBP 29,000 - 35,000; Full time

Benefits offered by this job

Base salary £32,000

Uncapped commission

Office-based in London Victoria

Structured onboarding

Job summary

Flourish, part of the Apprentify Group, is seeking a Junior Sales Development Representative to join the London Victoria office. You will learn B2B sales from the ground up, supported by structured onboarding, practical training, and regular coaching to build a solid pipeline for the wider team.

The role is office-based with a clear progression path within the Apprentify Group. You’ll start with a £32,000 base salary plus uncapped commission, aiming to develop into higher commercial roles as you

Qualifications

• No prior sales experience required but a proactive, coachable attitude is essential.
• Excellent verbal and written communication skills with potential to build relationships.
• Desire to learn B2B sales and progress through a structured development path.

Responsibilities

• Research potential clients and target Flourish’s market segment.
• Initiate contact via calls, emails, LinkedIn, and other channels.
• Articulate Flourish’s value and set up conversations for the Business Development team.
• Develop and maintain a healthy sales pipeline with consistent follow-up.
• Record activity and outcomes in the CRM and participate in coaching sessions.

Skills

Confident communicator

Ambitious

Coachable

Job description

Junior Sales Development Representative (Junior SDR) Company: Flourish

Location: London Victoria – Office Based

Salary: £32,000 Base Salary + Uncapped Commission

Job Type: Full Time

About Flourish Flourish is a specialist sales recruitment and training business that helps ambitious, high-growth companies build successful sales teams. We work closely with founders, commercial leaders, and senior decision-makers to help businesses find the talent they need to grow.

As part of the wider Apprentify Group, Flourish offers the benefits of a growing business alongside exposure to a broader commercial network. Our culture is built around teamwork, ambition, continuous learning, and recognising people who want to achieve more.

We're looking for a motivated Junior Sales Development Representative to join our London Victoria team and begin developing the skills needed for a successful career in B2B sales.

The Opportunity This is an entry-level opportunity for someone who wants to learn sales from the ground up, develop commercial confidence, and progress within a fast-growing business.

As a Junior SDR, you’ll work alongside experienced sales professionals who will help you build the foundations of successful business development. Through structured onboarding, practical training, and regular coaching, you’ll learn how to identify potential clients, start conversations with decision-makers, and create opportunities for the wider sales team.

You don’t need years of sales experience to succeed in this role. We’re more interested in your attitude, communication skills, willingness to learn, and determination to achieve your goals.

If you’re competitive, curious about business, and excited by the idea of building a career where your performance can influence your earnings and progression, this could be the right opportunity for you.

Key Responsibilities

• Research businesses and identify potential clients that fit Flourish’s target market.
• Reach out to prospective customers through cold calling, email, LinkedIn, and other outreach channels.
• Introduce Flourish’s services and explain how we help businesses build stronger sales teams.
• Start conversations with founders, sales leaders, and other relevant decision-makers.
• Ask questions to understand prospective clients’ business objectives, growth plans, and recruitment needs.
• Identify suitable opportunities and arrange meetings for the Business Development team.
• Follow up with prospects professionally and maintain consistent communication.
• Keep accurate records of calls, emails, conversations, and follow-up activities within the CRM.
• Learn how to manage a sales pipeline and prioritise daily prospecting activity.
• Participate in team meetings, call reviews, role-play exercises, and coaching sessions.
• Work towards agreed activity targets, meeting objectives, and pipeline goals.
• Take feedback on board and continually improve your sales approach.

Training & Career Progression

We recognise that starting a career in sales can be challenging, which is why we place a strong emphasis on development and support.

From your first day, you’ll receive structured onboarding and ongoing guidance to help you build confidence and develop practical sales skills.

Your Development Will Include

• Learning the fundamentals of B2B sales and outbound prospecting.
• Developing confidence in cold calling and speaking with senior stakeholders.
• Understanding how to research, qualify, and engage prospective clients.
• Practising objection handling, questioning techniques, and sales conversations.
• Learning how to use CRM systems and manage a sales pipeline effectively.
• Receiving regular feedback and coaching from experienced team members.
• Building the commercial knowledge required to progress into a more senior sales position.

Career path:

Junior SDR → Sales Development Representative → Business Development Executive → Further commercial leadership opportunities.

Progression will be based on performance, development, and readiness to take on greater responsibility rather than simply time spent in the role.

Office Environment

This is a five-day-per-week, office-based role in London Victoria.

We believe working together in person gives junior team members the best opportunity to learn quickly, build confidence, and benefit from regular coaching. You’ll have the chance to shadow experienced colleagues, practise conversations with the team, and receive feedback throughout the working week.

As you progress into a Business Development Executive position, the working structure moves to four days per week in the office, offering greater flexibility as your independence and commercial responsibilities increase.

Culture, Incentives & Team Life

At Flourish, we want people to enjoy coming to work, feel supported by their colleagues, and have the opportunity to celebrate their achievements.

We combine a high-performance environment with a close-knit team culture where hard work, improvement, and results are recognised.

Our Team Experiences And Incentives Include

• Incentive days, including Chester Races.
• Team dinners at The Ivy and other leading London restaurants.
• Summer parties and social events across the Apprentify Group.
• Regular team celebrations and performance-based rewards.
• Opportunities to learn from ambitious professionals across the wider group.

You’ll be joining a team that values collaboration, healthy competition, personal development, and celebrating success together.

What We're Looking For

We’re looking for someone who is keen to learn, comfortable stepping outside their comfort zone, and motivated to build a long-term career in sales.

You Could Be a Great Fit If You Are

• Confident: Happy to communicate with new people and build professional relationships.
• Ambitious: Keen to develop your skills, take on responsibility, and progress your career.
• Coachable: Open to feedback and willing to put advice into practice.
• Resilient: Able to handle rejection positively and maintain a consistent approach.
• Competitive: Motivated by targets, personal achievement, and continuous improvement.
• Organised: Able to manage tasks, follow-ups, and daily priorities.
• Commercially curious: Interested in how businesses grow, win customers, and build successful teams.
• Proactive: Willing to take initiative and put effort into developing your skills.
• Professional: Able to communicate clearly and represent the business positively.

Previous experience in sales, retail, hospitality, recruitment, customer service, or another customer-facing role would be helpful, but it isn’t essential.

We’re happy to consider candidates at the beginning of their careers who can demonstrate the right mindset, work ethic, and enthusiasm to learn.

What We Offer

• £32,000 base salary plus performance-based commission.
• Structured onboarding designed for junior sales professionals.
• Regular coaching, call reviews, and practical sales training.
• Clear opportunities to progress into SDR and Business Development roles.
• Exposure to founders, CROs, Sales Directors, and other senior decision-makers.
• Experience working with ambitious, high-growth businesses.
• A collaborative, office-based learning environment in London Victoria.
• A four-day office structure upon promotion to Business Development Executive.
• Team incentives, social events, and performance-based rewards.
• Support from experienced sales and recruitment professionals.
• Opportunities to develop based on your performance and potential.

Why Start Your Sales Career at Flourish?

At Flourish, we believe that the right training, attitude, and environment can help people achieve far more than they initially thought possible.

As a Junior SDR, you’ll have the opportunity to develop valuable commercial skills, learn how to communicate with business leaders, and understand what it takes to generate new business opportunities.

You’ll receive guidance as you learn, challenges that help you grow, and a clear direction for progressing into business development.

This role is ideal for someone who wants more than just a first job. It’s an opportunity to build confidence, develop professionally, earn commission, and work towards a long-term career in sales.

If you’re motivated, eager to learn, and ready to take the first step into B2B sales, we’d love to hear from you.