Junior Content Writer

Totara; London; Remote; GBP 25,000 - 35,000; Full time

Job summary

A leading provider of flexible learning solutions, Totara is seeking a Junior Content Developer to enhance its global marketing efforts. In this fully remote role, you will create SEO-optimized content for various channels, while collaborating with teams across regions to boost engagement and lead generation. This position is ideal for a creative individual looking to grow in a supportive and fast-paced environment.

Benefits

Enhanced Parental Leave

Professional Development Opportunities

Annual Wellbeing Allowance

New Joiner home working set-up allowance

Additional Paid Leave: Birthday off

Working days between Christmas and New Years Eve

Qualifications

• 1-2 years in content writing, marketing, or digital media.
• Experience with AI tools for content development.
• Portfolio of digital content samples is required.

Responsibilities

• Create and edit marketing campaign content including blogs and landing pages.
• Collaborate with regional marketing leads and digital/design teams.
• Analyze content performance to optimize future content.

Skills

Writing

Editing

Storytelling

SEO

Collaboration

Education

Bachelor’s degree in Marketing, Communications, English or related field

Tools

WordPress

AI tools

Job description

Totara is a leading provider of flexible learning and talent development solutions, helping organizations across the globe build better workplaces through learning, performance, and engagement. We serve both direct enterprise clients and an extensive network of channel partners, supporting a wide range of industries from government and healthcare to financial services and nonprofits.

We are looking for a creative and driven Junior Content Developer to join our growing global marketing team. This role will play a key part in creating compelling, SEO-optimized content that drives awareness, engagement, and lead generation across our Direct and Indirect marketing channels.

You’ll collaborate closely with marketers across regions to support campaigns, blog content, eBooks, landing pages, and web copy—using AI tools to enhance efficiency and output. This is an excellent opportunity for a junior content creator to grow their skills in a supportive, fast-paced, and international environment.

Key Responsibilities

• Develop, write, and edit marketing campaign content including blogs, email copy, landing pages, and website updates
• Support the creation of thought leadership assets such as eBooks, guides, and case studies
• Ensure all content is aligned with SEO best practices and brand tone of voice
• Collaborate with regional marketing leads to adapt content for different markets and personas
• Work alongside the digital and design teams to bring campaigns and content to life across channels
• Leverage AI tools to improve writing productivity and streamline first drafts or content ideation
• Help maintain and update website content, ensuring accuracy and consistency
• Participate in content performance analysis to optimize future content based on results

Skills & Qualifications

• 1–2 years of experience in a content writing, marketing, or digital media role (internships or freelance work welcome)
• Experience with AI tools to create & repurpose content development
• Strong writing, editing, and storytelling skills with a portfolio of digital content samples
• Familiarity with SEO principles and content management systems (e.g., WordPress)
• Comfortable using AI tools to improve content quality and efficiency
• Highly collaborative, organized, and eager to learn
• Experience or interest in B2B SaaS, EdTech, or eLearning is a plus
• Bachelor’s degree in Marketing, Communications, English, or related field preferred

Benefits and Perks:

• Enhanced Parental Leave
• Professional Development Opportunities
• Annual Wellbeing Allowance
• New Joiner home working set-up allowance
• Additional Paid Leave: Birthday off, Working days between Christmas and New Years Eve

This position is a full time, fully remote opportunity. Some travel is required.