Internal Sales Executive

Dawsongroup; Brighouse; On-site; GBP 20,000 - 32,000; Full time

Benefits offered by this job

Life assurance

Internal progression pathways

Generous leave entitlement

Job summary

Dawsongroup EMC is seeking an Internal Sales Executive based in Brighouse to generate and qualify new business leads, manage opportunities in our CRM, and convert conversations into commercial outcomes across municipal, plant and industrial assets.

You will engage with prospects, build relationships, and support the Sales team to achieve targets while training on our product range. This role offers progression and a supportive, team-oriented environment.

Qualifications

• Previous experience in telesales, lead generation or a similar sales environment.
• Confident communicating with customers and developing relationships over the phone.
• Comfortable working towards sales targets while maintaining a positive customer experience.
• Organised enough to manage multiple opportunities and keep CRM information accurate.
• Able to build strong working relationships with colleagues across Sales and Operations.

Responsibilities

• Generate and qualify new business leads through proactive prospecting and research.
• Use our CRM system to manage opportunities, maintain accurate records and keep sales activity moving.
• Build relationships with prospects, identify key decision makers and understand how they buy.
• Follow up enquiries and marketing campaigns, and arrange appointments for the wider Sales team.
• Work closely with Sales, Hire Desk and Fleet colleagues to help convert opportunities into short-term hire business.

Skills

Telesales

Lead generation

Phone communication

Target driven

CRM management

Relationship building

Tools

CRM system

Job description

About This Role

Are you an Internal Sales Executive with experience in telesales or lead generation, or perhaps a Sales Executive looking for an opportunity where you can turn conversations into genuine commercial opportunities? Based in Brighouse, you will help grow Dawsongroup EMC's short-term hire business by identifying new prospects, developing existing customer opportunities and connecting customers with our municipal, plant and industrial product range.

• Generate and qualify new business leads through proactive prospecting and research.
• Use our CRM system to manage opportunities, maintain accurate records and keep sales activity moving.
• Build relationships with prospects, identify key decision makers and understand how they buy.
• Follow up enquiries and marketing campaigns, and arrange appointments for the wider Sales team.
• Work closely with Sales, Hire Desk and Fleet colleagues to help convert opportunities into short-term hire business.

About You

You will already have some experience in telesales or lead generation and be comfortable starting conversations, asking the right questions and building relationships with potential customers. You do not need experience in municipal equipment or asset rental, we will provide the product training, so bring your sales ability, curiosity and willingness to learn.

• Previous experience in telesales, lead generation or a similar sales environment.
• Confident communicating with customers and developing relationships over the phone.
• Comfortable working towards sales targets while maintaining a positive customer experience.
• Organised enough to manage multiple opportunities and keep CRM information accurate.
• Able to build strong working relationships with colleagues across Sales and Operations.

Not sure you match every point? We are interested in your potential and transferable experience too, so if this opportunity sounds right for you, we would still encourage you to apply.

About Us

Dawsongroup EMC provides modern municipal, plant and industrial assets to customers including local authorities, utilities and construction organisations, backed by specialist knowledge and customer support. As part of Dawsongroup, we combine more than 50 years of asset rental experience with a focus on smarter asset strategies that help our customers stay resilient and agile.

• Work with a varied specialist product range and a broad national customer base.
• Join a business that values long‑term customer relationships and practical solutions.
• Be part of a culture built around growing together, owning your actions and thinking bigger.
• Work alongside experienced colleagues across Sales, Hire Desk and Fleet teams.

Dawsongroup is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences.

About Your Future

We want this to be more than your next sales job, we want it to be somewhere you can build your skills, knowledge and career. You will have the support to learn our products and industry while developing your commercial experience within an established asset rental business.

• 2x Life assurance scheme.
• Internal progression pathways, nationally and worldwide, plus funded training.
• 24 days standard leave allowance + Birthday + plus Bank Holidays + up to 10 days extra (time served and purchase scheme).
• Cycle to work schemes, plus wellbeing and mental health support.
• Seasonal gifts and long‑term incentives.

Ready to turn your sales experience into something bigger? Join Dawsongroup EMC, grow your commercial career and help us create new opportunities across our customer base, because our people are our greatest asset.

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