Integrated Marketing Lead, Savings, Investments & Insurance

Monzo; London; Hybrid; GBP 85,000 - 100,000; Full time

Job summary

Monzo is seeking an Integrated Marketing Lead for their Savings, Investments & Insurance products in London. This role involves leading marketing strategies, managing campaigns, and collaborating with cross-functional teams to drive business objectives. The ideal candidate will have strong leadership skills, commercial acumen, and a passion for inclusive team dynamics.

Benefits

Flexible working hours

Learning budget of £1,000 per year

Qualifications

• Experience in leading marketing initiatives in tech or regulated financial services.
• Strong analytical skills with a track record of managing marketing campaigns.
• Ability to influence senior stakeholders and align strategies with business objectives.

Responsibilities

• Develop and execute the integrated marketing strategy for savings, investments & insurance.
• Manage departmental budget and campaign capacity.
• Monitor performance metrics and report to senior leadership.

Skills

Cross-Functional Leadership

Strategic Thinking

Commercial Acumen in Marketing

Integrated Campaign Design

Data-Driven Optimization

Tools

Spreadsheets

Looker

Job description

Integrated Marketing Lead, Savings, Investments & Insurance

London

We’re on a mission to make money work for everyone.

We’re waving goodbye to the complicated and confusing ways of traditional banking.

With our hot coral cards and get-paid-early feature, combined with financial education on social media and our award winning customer service, we have a long history of creating magical moments for our customers!

We’re not about selling products - we want to solve problems and change lives through Monzo ️

London | £85,000 - £100,000 + Benefits | Applications will close at 3pm on Thursday 22nd May

What we’re looking for:

The Integrated Marketing Lead, Savings, Investments & Insurance will lead our marketing efforts for saving, investment & insurance products across all channels, driving the marketing strategy and delivering campaigns that align with Monzo’s business objectives. You will also manage teams to deliver these campaigns where relevant.

In this role, you will have the following capabilities:

• Cross-Functional Leadership: Ability to effectively align and guide Marketing centres of excellence (across channels, content and other areas) to drive campaigns for Monzo’s savings, investment & insurance teams that are cohesive and impactful
• Strategic Thinking & Vision: Capacity to develop a comprehensive and scalable marketing strategy that drives outcomes for Monzo’s savings, investment & insurance products, while balancing the overall capacity of Marketing centers of excellence
• Commercial Acumen in Marketing: Strong understanding of budget management and resource allocation, with knowledge of which campaigns deliver value for your Collective
• Integrated Campaign Design: Expertise in crafting and executing integrated marketing campaigns that connect messaging, creative assets, and channels to create a unified and compelling product narrative.
• Data-Driven Optimization: Proficiency in using data and analytics to evaluate marketing performance, identify opportunities for optimization, and refine strategies/portfolios of campaigns

What You’ll Be Doing:

• Set, develop and execute the integrated marketing strategy for saving, investment & insurance products both semi-annually and on an on-going basis (as needed).
• Ensure the portfolio of campaigns is delivered, collaborating with teams in Marketing (in particular PMM), product and growth. You need to drive consistency, transparency and alignment of these campaigns across these groups
• Manage departmental budget, and the capacity for campaigns within owned channels. Work closely with finance and relevant teams to ensure capacity allocation aligns with business priorities
• Monitor and report on performance, tracking key metrics and regularly providing updates to senior leadership
• Lead the optimisation of marketing campaigns, acting as either thought partner or operator/executor depending on importance.
• Support stakeholder communication by preparing presentations, strategic updates, and reports, ensuring leadership stays informed of key outcomes

You’ll Love This Role If You:

• Lead marketing initiatives within a tech or regulated financial services environment.
• Understand the dynamics of the retail financial services markets in the UK, including some or all of savings, investments and insurance products
• Are passionate about building and leading inclusive, high-performing teams.
• Own outcomes and drive work for a business or part of a business
• Have a track record of managing several Marketing campaigns
• Influence senior stakeholders and align marketing strategies with business objectives
• Own and report on performance metrics for business areas overall
• Have strong analytical skills and are comfortable with tools like spreadsheets and Looker
• Are experienced in managing both cash budgets and channel capacity in a marketing context
• Are organised, detail-oriented, and an excellent project manager.
• Communicate effectively and clearly

The Interview Process:

Our interview process involves three main stages:

• Recruiter Call (30 mins)
• Initial Call (45 mins)
• Case Study (pre-prepared)/ Role Specific Interview via Google Meet (60 mins)
• Behavioural Interview via Google Meet (45 mins)

Our average process typically takes 3-4 weeks, but we’ll work around your availability.

You will have the chance to speak to our recruitment team at various points during your process but if you do have any specific questions or want to talk through reasonable adjustments ahead of or during the application process, please email us at any point on [e-mail]

What’s in it for you:

This role will be based out of our London office next to Liverpool Street station in a hybrid approach of office based and home working.

We offer flexible working hours and trust you to work enough hours to do your job well, at times that suit you and your team.

Learning budget of £1,000 a year for books, training courses and conferences

And much more, see our full list of benefits here

#LI-JB1

Equal opportunities for everyone

Diversity and inclusion are a priority for us and we’re making sure we have lots of support for all of our people to grow at Monzo. At Monzo, we’re embracing diversity by fostering an inclusive environment for all people to do the best work of their lives with us. This is integral to our mission of making money work for everyone. You can read more in our blog , 2024 Diversity and Inclusion Report and 2024 Gender Pay Gap Report.

We’re an equal opportunity employer. All applicants will be considered for employment without attention to age, ethnicity, religion, sex, sexual orientation, gender identity, family or parental status, national origin, or veteran, neurodiversity or disability status.

If you have a preferred name, please use it to apply. We don't need full or birth names at application stage

Apply for this job

*

indicates a required field

First Name *

Last Name *

Email *

Phone *

Resume/CV *

Enter manually

Accepted file types: pdf, doc, docx, txt, rtf

Enter manually

Accepted file types: pdf, doc, docx, txt, rtf

How do you determine where to focus your marketing time and effort when working across multiple products? *

Select...

A US Person is defined as someone who:

• was born in the United States (US)
• has at least 1 parent who was born in the US
• is a naturalised citizen of the US
• is a green card holder
• is a US tax resident

Keeping your data safe is really important to us. * Select...

Please confirm your UK Right to Work status. * Select...

We legally have to verify your Right to Work in the UK before you can start working for us. We're asking for this information now so we know later what type of right to work check we need to do. Your answer to this question won't affect the outcome of your application, unless you'd need visa sponsorship but are applying to a role we can't sponsor.

If you’d like to, please share your preferred pronouns (eg. they/them/theirs, she/her/hers).

If you'd like to, please spell out your name how it's pronounced so we know how to say it.

Identity survey

Our goal at Monzo is to make money work for everyone. To do that, working at Monzo must work for everyone. We want to create an equitable, engaged and innovative workplace which gives people from all backgrounds the support they need to thrive and grow.

Making Monzo work for everyone starts right at the beginning of every Monzonaut's journey: when they apply to work here. This demographic survey will help us better understand the people who apply to work at Monzo. It'll help us see how different groups progress through our hiring process, and where we need to make improvements to be more inclusive. If you choose to fill it out, all of the information you give us is:

• Voluntary . And we've included a "prefer not to say" option for every question. It'd be helpful if you still fill out the survey even if you choose "prefer not to say" for every question, as it's useful for us to understand & record this. We won't know if you choose to fill this survey in or not.
• Anonymous to Monzo . We can't tie your responses to you and they won't make a difference to the outcome of your application. We'll only use grouped responses for equal opportunities monitoring in our hiring process.

By filling out this survey, you agree that we can use your responses for the purposes we've mentioned above. You are not letting us know if we need to make any adjustments to the hiring process because of disability or neurodiversity - to do this please email us.

How would you describe your gender identity? Select...

Do you identify as transgender? Select...

What's your sexual orientation? Select...

Do you identify as having a disability? Select...

Do you consider yourself to be neurodivergent? Select...