Integrated Marketing Communications Architect

Devonshire; Greater London; On-site; GBP 55,000 - 65,000; Full time

Job summary

Devonshire is recruiting a Marketing Communications Strategist for its in-house creative agency in Greater London. This six-month fixed-term contract aims to turn business objectives into integrated communications and shape campaigns across multiple business areas.

You will develop insight-led strategies, compelling briefs, and audience messaging while collaborating with Brand, Creative, Media, Content and Insight teams. A CIM or equivalent qualification is advantageous.

Qualifications

• Experience in marketing communications strategy.
• Translate business objectives into communication strategies and briefs.
• Strong understanding of customer journeys and messaging frameworks.
• Experience with integrated campaigns and always-on content.

Responsibilities

• Develop insight-led marketing communication strategies aligned with business/objectives.
• Create strategic and creative briefs enabling outstanding creative work.
• Build integrated campaign/content strategies across the customer journey.
• Collaborate with Brand, Creative, Media, Content, Insight and Marketing teams.
• Define audience strategies, messaging frameworks and measurement plans.
• Review creative work to ensure alignment with objectives.
• Analyse campaign performance and identify optimization opportunities.
• Present strategic recommendations to stakeholders across the business.

Skills

Marketing strategy

Brand strategy

Audience segmentation

Stakeholder management

Campaign analysis

Integrated planning

Creative briefs

Measurement planning

Education

CIM certification or equivalent

Job description

Devonshire is recruiting a Marketing Communications Strategist for its in-house creative agency in Greater London. This six-month fixed-term contract aims to turn business objectives into integrated communications and shape campaigns across multiple business areas.

You will develop insight-led strategies, compelling briefs, and audience messaging while collaborating with Brand, Creative, Media, Content and Insight teams. A CIM or equivalent qualification is advantageous.