Inside Sales Associate

ADI Global Distribution; Greater London; On-site; GBP 25,000 - 38,000; Full time

Benefits offered by this job

Base salary + incentives

Quarterly bonus

Pension & benefits

Career progression

Global brand

Job summary

ADI Global Distribution in Crayford is seeking an Inside Sales Associate to provide excellent service, handle sales inquiries, process orders and support the Store Manager in driving sales.

You will manage a portfolio of reseller accounts, engage with B2B partners, meet KPIs, assist with store plans and marketing, and ensure accurate CRM data while contributing to a forward-looking global brand.

Qualifications

• Prior sales/customer service experience - preferably in a trades or wholesale environment but equally retail will be considered favourably.
• Ability to multi-task and sell over the phone as well as face to face
• Excellent communication skills

Responsibilities

• Support the Store Manager and team in achieving sales and profit targets through effective account management and customer engagement.
• Deliver exceptional customer experiences by building and maintaining strong relationships with B2B reseller accounts, strategic vendors, and supply partners.
• Manage a portfolio of reseller accounts, actively tracking pipelines, closing deals, and achieving monthly, quarterly, and annual KPIs.
• Assist in executing store business plans and marketing strategies to drive revenue and profitability.
• Handle customer enquiries and complaints professionally, escalating when necessary to ensure resolution.
• Deliver products to customers across the region, ensuring timely and accurate service.
• Lead by example, promoting positive behaviours and ensuring compliance with audit and operational standards.
• Support onboarding campaigns and marketing activities via direct mail, email, social media, and trade shows.
• Maintain accurate CRM data to provide visibility on business progress and customer relationships.
• Collaborate with internal teams to align business initiatives and deliver end-to-end product solutions through comprehensive product knowledge.

Skills

Sales experience

Multi-tasking

Excellent communication

Tools

CRM systems

Job description

Job Description

ADI Global Distribution now have the opportunity for a Inside Sales Associate to join the ADI team at our Crayford Store. This role will be working Monday-to-Friday and offers excellent, long-term opportunities to build a career within the electronic security industry.

Job Description

ADI Global Distribution now have the opportunity for a Inside Sales Associate to join the ADI team at our Crayford Store. This role will be working Monday-to-Friday and offers excellent, long-term opportunities to build a career within the electronic security industry.

As an Inside Sales Associate, you will be responsible for providing excellent service to our customers, handling sales inquiries, processing orders, and supporting the team as well as the Store manager in stimulating sales and achieving sales targets collaboratively as part of a team.

JOB DUTIES:

• Support the Store Manager and team in achieving sales and profit targets through effective account management and customer engagement.
• Deliver exceptional customer experiences by building and maintaining strong relationships with B2B reseller accounts, strategic vendors, and supply partners.
• Manage a portfolio of reseller accounts, actively tracking pipelines, closing deals, and achieving monthly, quarterly, and annual KPIs.
• Assist in executing store business plans and marketing strategies to drive revenue and profitability.
• Handle customer enquiries and complaints professionally, escalating when necessary to ensure resolution.
• Deliver products to customers across the region, ensuring timely and accurate service.
• Lead by example, promoting positive behaviours and ensuring compliance with audit and operational standards.
• Support onboarding campaigns and marketing activities via direct mail, email, social media, and trade shows.
• Maintain accurate CRM data to provide visibility on business progress and customer relationships.
• Collaborate with internal teams to align business initiatives and deliver end-to-end product solutions through comprehensive product knowledge.

YOU MUST HAVE:

• Prior sales/customer service experience - preferably in a trades or wholesale environment but equally retail will be considered favourably
• Ability to multi-task and sell over the phone as well as face to face
• Excellent communication skills

WE VALUE:

• Prior sales and industry experience, ideally within wholesale distribution or trade counter environments
• Strong interpersonal and relationship-building skills
• Comfortable working independently and as part of a team
• Confident communicating with customers by phone, offering advice and identifying upselling opportunities
• Experience using CRM systems to manage customer data and sales pipelines
• Ability to analyse sales performance and adapt strategies accordingly
• Skilled in remote presentations and product demonstrations via Teams, Zoom, etc.
• Problem-solving mindset with proven ability to manage client and executive relationships
• Quick to learn and apply product knowledge to deliver tailored solutions

What's In It For You

• Stable permanent role Monday to Friday.
• Base Salary & Sales Incentives
• Great work environment
• Quarterly bonus scheme
• Excellent company benefits & pension contribution
• Genuine opportunities for progression
• Opportunity to work for a forward-thinking global brand

About Us

ADI is a leading global distributor and solutions provider of security, AV, and smart living technologies, helping professionals deliver smarter, safer, and more connected experiences for homes and businesses around the world. Through trusted brands, exclusive solutions, and strong industry partnerships, ADI supports more than 110,000 customers across residential and commercial markets globally. From security and video surveillance to networking, audio, automation, fire, and connected technologies, ADI offers a broad portfolio of products, services, and software designed to support the evolving needs of integrators, installers, and technology professionals. With a global team spanning operations, sales, supply chain, digital, customer experience, engineering, and more, ADI combines deep industry expertise with innovation and service to help customers grow and succeed in an evolving industry. At ADI, our teams help create the technologies, partnerships, and experiences that keep people connected, protected, and supported every day. Learn more at www.adiglobal.com .

You can find out more about how the talent community works here: ADI Talent Community Terms . Our recruitment privacy notice ADI - Recruitment Privacy Notice describes in more detail how we process your personal data and how you can exercise your personal data rights.

ADI is an equal opportunity employer. For more information on applicable U.S. equal employment regulations, refer to the "EEO is the Law" poster, "EEO is the Law" Supplement Poster and the Pay Transparency Nondiscrimination Provision . ADI complies with applicable equal employment laws in all countries where we do business.

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JOB INFO

• Job Identification : 19653
• Job Category : Inside Sales
• Posting Date : 2026-10-09T09:29:26+00:00
• Job Schedule : Full time
• Locations : Unit 40 Acorn Industrial Park, Crayford, DA1 4AL, GB
• (On-site)
• Incentive Eligible : SIP
• Business : ADI Global Distribution
• Hiring Salary Range : We are committed to inclusive and equitable compensation. Salaries are determined by factors like role responsibilities, candidate qualifications, and geographic location. We also provide additional benefits tailored to your location and role.