Influencer and Ambassador Manager

The College of Naturopathic Medicine; Greater London; On-site; GBP 32,000 - 39,000; Part time

Job summary

The College of Naturopathic Medicine (CNM) is seeking an ambitious Influencer & Ambassador Manager to own our influencer strategy from London or East Grinstead. The role focuses on driving measurable results and increasing student enrolments across CNM’s wellness courses.

You will build and manage a high-performing influencer and ambassador programme with voices in wellness and lifestyle, shaping collaborations to grow brand reach and convert followers into course applications.

Qualifications

• Experience leading influencer marketing initiatives.
• Ability to recruit and manage wellness/lifestyle influencers.
• Strong negotiation and contract design skills.

Responsibilities

• Develop and deliver an influencer marketing strategy focused on generating student enrolments
• Identify, recruit, and manage influencers with large, engaged followings in wellness and lifestyle
• Negotiate strong commercial agreements with influencers and ambassador partners
• Design and run campaigns that drive high-quality traffic to CNM’s courses and events
• Collaborate with the wider marketing team to optimise messaging, funnels, and conversion strategies
• Track, analyse, and report on key metrics including engagement, leads, cost per acquisition (CPA), and ROI
• Continuously refine the programme to maximise performance and return on investment

Skills

Influencer marketing

Ambassador program management

Negotiation

Campaign design

Job description

Place of Work: London or East Grinstead

Type of Job: Part-time, permanent

Salary: £35K (pro-rata)

Schedule: 09:00 am - 05:30 pm,Mon - Fri (working days to be agreed)

About CNM

The College of Naturopathic Medicine (CNM) is the UK’s leading training provider in natural therapies. For over 25 years, our mission has been to empower people to take control of their health through natural wellness. We offer a wide range of degree-level and short courses in nutrition, naturopathy, herbal medicine, acupuncture, homeopathy, natural chef training, and more.

We are now looking for an ambitious Influencer & Ambassador Manager to take ownership of our influencer strategy, drive measurable results, and increase student enrolments across our courses.

The Role

This role is all about impact and results. You will build and manage a high-performing influencer and ambassador programme, working with established voices in wellness, nutrition, and lifestyle who can inspire audiences and convert followers into course applications.

You’ll bring a commercial mindset, ensuring every collaboration is designed to grow brand reach, generate leads, and hit enrolment targets.

Key Responsibilities

• Develop and deliver an influencer marketing strategy focused on generating student enrolments
• Identify, recruit, and manage influencers with large, engaged followings in wellness and lifestyle
• Negotiate strong commercial agreements with influencers and ambassador partners
• Design and run campaigns that drive high-quality traffic to CNM’s courses and events
• Collaborate with the wider marketing team to optimise messaging, funnels, and conversion strategies
• Track, analyse, and report on key metrics including engagement, leads, cost per acquisition (CPA), and ROI
• Continuously refine the programme to maximise performance and return on investment