Influencer & Affiliate Marketing Manager

Pivotal London; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A high-growth consumer fintech app in London is seeking an Influencer & Affiliate Marketing Manager to own and scale acquisition channels. In this role, you will manage partnerships, launch campaigns, and track performance metrics across platforms like TikTok and Instagram. Ideal candidates have a background in growth marketing, experience in startups, and a passion for fintech. Join a dynamic team focusing on automating financial solutions for homeowners.

Qualifications

• Proven experience in influencer, affiliate, social or growth marketing roles.
• Background in a startup or scale-up environment.
• Strong hands-on experience working with creators and partnerships.

Responsibilities

• Own and scale the influencer and affiliate programme as a key growth channel.
• Source, negotiate and manage creator partnerships end-to-end.
• Launch and optimise campaigns with a focus on performance.

Skills

Influencer marketing

Affiliate marketing

Social media strategy

Performance metrics

Job description

Influencer & Affiliate Marketing Manager

Our client is a high-growth consumer fintech app entering a pivotal scaling phase, following strong product-market fit and significant recent traction. With a mission to help homeowners pay off their mortgages faster and save thousands in interest, the business is redefining how consumers manage long-term debt through automation, cashback and smarter financial tools.

The brand has raised over £10M from leading investors, alongside securing investment from 3 Dragons on Dragon’s Den. Revenue has grown ~20x over the past year and the app reached #1 in the UK App Store for finance following national exposure. Following rapid growth, the company is now investing in new acquisition channels to accelerate user growth and build a more scalable, performance-driven marketing engine.

The Opportunity

• Step into a high-impact role at a key stage of the company’s growth journey
• Own and scale a core acquisition channel across influencer, affiliate and social
• Turn early traction into a structured, repeatable and performance-driven growth engine
• Work directly with senior leadership in a lean, fast-moving environment
• Blend partnerships, content, creativity and performance marketing in one role

Responsibilities

• Own and scale the influencer and affiliate programme as a key growth channel
• Source, negotiate and manage creator partnerships end-to-end
• Launch and optimise campaigns with a clear focus on performance and efficiency
• Drive social and content strategy across TikTok and Instagram
• Define and track key KPIs including CPA, growth and channel contribution
• Collaborate with product and engineering to improve tracking and performance
• Leverage AI, automation and tools to improve scalability and output
• Support wider marketing initiatives across social, content and growth where needed

Your Profile

• Proven experience in influencer, affiliate, social or growth marketing roles
• Background in a startup or scale-up environment
• Strong hands-on experience working with creators and partnerships
• Comfortable building and scaling channels from early traction
• Commercially minded with a strong understanding of performance metrics
• Proactive, adaptable and comfortable operating in a fast-paced environment
• Strong interest in consumer apps, fintech or performance-led marketing

How to apply

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.