TikTok Affiliate Lead

HyperGrowth Recruitment; United Kingdom; Hybrid; GBP 45,000 - 65,000; Full time

Benefits offered by this job

Competitive salary plus performance-based incentives

Opportunity to build and scale a core revenue engine

Direct collaboration with senior leadership

Job summary

HyperGrowth Recruitment is seeking a TikTok Affiliate Lead in the United Kingdom to build and scale the creator ecosystem across TikTok Shop. This pivotal role focuses on growing a high-performance affiliate program, driving creator engagement, and maximizing revenue through strategic content. Candidates should have proven experience in building and managing TikTok affiliate networks, with a strong commercial mindset and an execution-focused approach. The company offers a competitive salary and performance-based incentives.

Responsibilities

• Recruit, onboard, and activate large volumes of TikTok creators at scale.
• Develop strong creator relationships and nurture them into long-term brand partners.
• Drive high volumes of content output across the creator network.
• Turn creator content into consistent daily revenue by optimising affiliate performance.
• Build scalable processes and systems that allow the affiliate engine to grow efficiently.
• Drive growth across impressions, engagement, creator output, and revenue.

Skills

Proven experience building and scaling a TikTok Shop creator / affiliate engine for an eCommerce brand

Demonstrated success generating significant revenue through creator-led TikTok Shop strategies

Experience managing and scaling large creator networks at volume

Deep understanding of TikTok content, virality, hooks, and conversion mechanics

Strong commercial mindset with a clear understanding of what content drives sales

Experience turning gifting and affiliate programmes into repeatable, scalable content engines

Highly execution-focused with a strong bias for action

High ownership mentality and comfort operating independently in a fast-paced environment

Job description

We’ve partnered with one of the UK & Ireland’s fastest-growing eCommerce brands, who are now looking to hire a TikTok Affiliate Lead to build and scale their creator ecosystem across TikTok Shop.

This is a rare opportunity to own one of the brand’s most important growth channels and turn TikTok Shop into a dominant revenue-driving engine.

With exceptional growth over the past 12 months and ambitious plans through 2026 and beyond, this business is building something category-defining and they’re looking for a high-performance operator to help lead that journey.

About the Brand

This is a high-growth, founder-led eCommerce business operating at serious pace.

They are building a category-leading brand with a strong focus on performance, execution, and continuous improvement. The team is made up of exceptional individuals who thrive in fast-paced environments and are motivated by ownership, impact, and winning.

Performance is recognised, ideas are valued, and the ceiling for growth - both for the business and your career - is huge.

Role Overview

The business is looking for a high-energy, execution-focused operator to build and scale a best-in-class TikTok Shop affiliate engine across the UK and Ireland.

Your role is to turn TikTok Shop into a dominant growth channel by building a high-volume, high-performance creator ecosystem.

This role is about creating an army of creators who consistently produce content, drive massive reach, and convert into sales.

You’ll own the affiliate engine end-to-end — from creator recruitment and onboarding through to nurturing, retention, scaling, and performance optimisation.

This role suits someone who thrives in fast-moving environments, moves with urgency, and knows how to build systems that scale quickly.

Main Responsibilities

Build & Scale the Affiliate Engine: Recruit, onboard, and activate large volumes of TikTok creators at scale. Build a systemised pipeline for sourcing, outreach, and onboarding while turning the affiliate gifting programme into a repeatable content machine.

Creator Management & Retention: Develop strong creator relationships and nurture them into long-term brand partners. Identify top performers, retain them, and build incentive structures that maximise output and performance.

Content Performance & Scaling: Drive high volumes of content output across the creator network. Identify winning content quickly, refine hooks and creative angles, and scale what performs.

Revenue Growth Through TikTok Shop: Turn creator content into consistent daily revenue by optimising affiliate performance, maximising conversions, and aggressively scaling what works.

Systems & Execution: Build scalable processes and systems that allow the affiliate engine to grow efficiently. Move fast, test relentlessly, and take full ownership of outcomes.

Performance Ownership: Drive growth across impressions, engagement, creator output, and revenue while ensuring TikTok Shop becomes a self-sustaining acquisition channel.

Key Skills & Experience

• Proven experience building and scaling a TikTok Shop creator / affiliate engine for an eCommerce brand
• Demonstrated success generating significant revenue through creator-led TikTok Shop strategies
• Experience managing and scaling large creator networks at volume
• Deep understanding of TikTok content, virality, hooks, and conversion mechanics
• Strong commercial mindset with a clear understanding of what content drives sales
• Experience turning gifting and affiliate programmes into repeatable, scalable content engines
• Highly execution-focused with a strong bias for action
• High ownership mentality and comfort operating independently in a fast-paced environment

Why Join

• Full ownership of one of the brand’s most important growth channels
• Opportunity to build and scale a core revenue engine within a fast-growing business
• Direct collaboration with senior leadership and high-performing operators
• Competitive salary plus performance-based incentives tied to growth and revenue
• A genuine opportunity to make significant commercial impact and accelerate your career

If this sounds like you then hit apply or email Kyle at [e-mail] to find out more.