Industry Marketing Manager - AI

Foundry; Greater London; Hybrid; GBP 70,000 - 110,000; Full time

Benefits offered by this job

25 days holiday

Health insurance

Season ticket loan

Social events

Annual Development Time

Anniversary Day off

Job summary

Foundry is seeking an Industry Marketing Manager to translate real customer work into compelling case studies, videos, demos and marketing content for AI workflows in production environments.

Working with product management, product marketing, creatives services and brand teams, you will support the partner ecosystem and help ensure messaging stays relevant as AI and production evolve.

Qualifications

• 7+ years in industry or product marketing within media/entertainment.
• Experience with story-driven marketing such as case studies, demos, talks.
• Strong network across studios and technology partners.
• Autonomous, self-starter able to lead cross-functional initiatives.

Responsibilities

• Identify strong customer examples and turn them into case studies, videos, demos and marketing stories.
• Collaborate with technology partners, trainers and studios to showcase AI workflows.
• Build and maintain relationships across customer and partner ecosystems to discover new stories.
• Track AI and production market trends and share insights with marketing, sales and product teams.
• Support PR by identifying customer and partner stories for external use.
• Ensure stories, demos, and messaging are aligned across campaigns and events.
• Identify AI and VFX event opportunities and support regional field marketing.

Skills

Industry marketing

VFX studios

Customer relationships

Cross-functional teamwork

Project management

Job description

The Industry Marketing Manager works closely with customers and partners to find and tell unique, real-world stories about how Foundry products are used in production, with a focus on AI workflows. This role focuses on turning real customer work and partner collaborations into case studies, videos, demos, talks, and marketing content that show how Foundry fits into modern production pipelines.

Working closely with our product management, product marketing, creatives services and brand teams, the Industry Marketing Manager also supports the partner ecosystem to help showcase how Foundry’s tools work together with other technologies in production environments. In parallel, this role stays close to industry trends and sentiment around AI, and helps ensure Foundry’s marketing content and messaging stay relevant as the market evolves.

Key Responsibilities

• Work directly with customers to identify strong and unique examples of how Foundry products are used in productions and turn them into case studies, videos, demos, and marketing stories.
• Work with technology partners, professional trainers, and studios to help showcase on-set and AI workflows and joint use cases.
• Build and maintain strong relationships across the customer and partner ecosystem to continuously discover new stories and opportunities.
• Track industry trends, sentiment, and shifts around AI and production, and share insights with marketing, sales and product teams.
• Support PR and communications by helping identify customer and partner stories for external use.
• Work cross-functionally to make sure stories, demos, and messaging are aligned and used across campaigns, launches, and industry events.
• Identify and manage event opportunities related to AI and VFX workflows, and support regional field marketing activities.
• Translate high-level business goals into concrete industry marketing strategies, ensuring all partner and customer initiatives are aligned with the company’s broader objectives.
• Act as the "voice of the industry" internally; formalize the process of gathering partner and customer feedback to inform product positioning and marketing materials. Gather intel from practitioners, training programs and industry partners via surveys, interviews and other tactics.

Qualifications & Experience

• 7+ years of experience in industry marketing, product marketing, field marketing, or related roles within the media and entertainment industry, including experience working at or closely with VFX studios, animation studios, or media and entertainment technology companies.
• Strong understanding of production and post-production workflows, with the ability to discuss workflows credibly without being a technical expert.
• Proven experience working directly with customers and partners to develop case studies, presentations, demo content, speaking opportunities or marketing campaigns.
• Well-established network across studios, technology partners, and industry organizations, or a demonstrated ability to build one quickly.
• Highly autonomous self-starter with the ability to operate independently, identify opportunities, and drive initiatives forward with minimal supervision.
• Strong relationship-building, communication, and coordination skills, with the ability to work effectively across Product, Marketing, Sales, and more.
• Comfortable operating in a fast-moving, evolving market, particularly around AI and post-production workflows.
• Proven ability to translate complex technical feedback into high-level business insights and actionable marketing strategies.
• Strong project management skills with a proven ability to lead cross-functional initiatives, manage competing priorities, and meet deadlines.
• Ability to work in the office located in central London at least twice per week and maintain a hybrid working schedule with teammates across timezones.
• 25 days holiday + bank holidays
• Health cash plan & medical insurance
• Season ticket loan
• Company’s social events
• Personal Annual Development Time
• Passion Days
• Anniversary Day off

THE COMPANY.

Foundry has a 30-year heritage in developing creative software for the Media and Entertainment industry. Its portfolio of award-winning products solves complex visualization challenges to turn incredible ideas into reality.

Working with creative leaders around the globe, Foundry products are used to create breathtaking visual effects and animation and have been integral in the making of every VFX Academy Award-winning film since 2007.

For more information visit www.foundry.com.

For our privacy policy, visit https://www.foundry.com/candidate-privacy-notice

Our hybrid policy is balanced, requiring employees to spend at least two days per week working from a Foundry office and up to three working remotely. We’re striving for the best of both worlds; giving people the freedom to decide where they work most of the time, as well as the opportunity to build relationships and work with people across Foundry.