Industrial AI Campaign Lead

Nexus Black; Greater London; On-site; GBP 113,000 - 151,000; Full time

Job summary

Nexus Black, an AI-first business within IFS, is seeking a seasoned marketing leader to own NXB campaigns end-to-end across Resolve, Comply and Flow for energy, utilities, aerospace and manufacturing. You will drive narrative, copy, landing pages, and pipeline numbers on a compact team with fast iteration.

Responsibilities include transforming product launches and proofs into executable GTM campaigns, collaborating with product marketing, sales, and regional teams, and delivering attribution

Qualifications

• Proven success in a similar role within an enterprise software sales organization.
• Strong ability to translate product launches and proofs points into external-facing campaigns.
• Experience collaborating with product marketing, sales, and regional teams.

Responsibilities

• Own and execute NXB-led marketing campaigns across Resolve, Comply and Flow to drive pipeline.
• Translate product launches and customer proof points into clear GTM campaigns.
• Lead from creative concept to attribution report with a fast, AI-first stack.
• Coordinate with central IFS marketing and regional teams to align on messaging and targets.
• Create campaign assets, emails, landing pages, and measurement dashboards.

Skills

Enterprise software sales

Campaign management

Cross-functional collaboration

English communication

Tools

HubSpot

Claude Cowork

Claude Design

SEO tooling

Job description

Nexus Black, an AI-first business within IFS, is seeking a seasoned marketing leader to own NXB campaigns end-to-end across Resolve, Comply and Flow for energy, utilities, aerospace and manufacturing. You will drive narrative, copy, landing pages, and pipeline numbers on a compact team with fast iteration.

Responsibilities include transforming product launches and proofs into executable GTM campaigns, collaborating with product marketing, sales, and regional teams, and delivering attribution