AI-First Events Marketing Lead

Nexus Black; Greater London; On-site; GBP 89,000 - 127,000; Full time

Job summary

Nexus Black, an IFS-backed AI-first business, seeks an Events Marketing Manager to own B2B events end-to-end. You will select, plan, and execute flagship and regional events, and drive pipeline and revenue through structured post-event analysis.

Work with Sales, BDRs, and Product Marketing to create compelling campaigns, maintain brand integrity, and leverage AI tools to accelerate demand gen across HubSpot/CRM ecosystems.

Qualifications

• Proven success running B2B events in enterprise software or technology.
• Excellent project management: organized, deadline-driven.
• Detail-oriented and process-focused approach.
• Able to navigate a matrix organization and secure cross-team support.
• Strong written and verbal English communication.
• Skilled relationship builder with professional polish.
• Flexible, adaptable, and quick to learn in a fast-paced environment.
• Genuine curiosity about AI tools and how they reshape marketing.

Responsibilities

• Own end-to-end event strategy, selection, and concepting.
• Plan budgets, logistics, staffing, and on-site execution.
• Develop pre-, during-, and post-event communications plans.
• Collaborate with Sales, BDRs, and Product Marketing.
• Define KPIs and report ROI after each event.
• Manage HubSpot event campaigns and post-event debriefs.
• Coordinate with agencies and vendors; ensure brand consistency.

Skills

B2B events

Project management

Attention to detail

Matrix organization

English communication

Relationship building

Adaptability

AI tools curiosity

Job description

Nexus Black, an IFS-backed AI-first business, seeks an Events Marketing Manager to own B2B events end-to-end. You will select, plan, and execute flagship and regional events, and drive pipeline and revenue through structured post-event analysis.

Work with Sales, BDRs, and Product Marketing to create compelling campaigns, maintain brand integrity, and leverage AI tools to accelerate demand gen across HubSpot/CRM ecosystems.