Hybrid PPC Manager - In-House, Data-Driven Growth

Vertu Motors plc; City of Edinburgh; Hybrid; GBP 35,000 - 52,000; Full time

Benefits offered by this job

25 days holiday

Share Incentive Scheme

Company Pension

Job summary

Vertu Motors plc is seeking a PPC Manager to own and optimise campaigns across Google, Bing and SA360. You’ll work with a large in-house marketing team, shaping paid search strategy and driving measurable ROI. The role is hybrid, with office attendance at Gateshead and regular collaboration across UK teams.

You should have 3–5 years hands-on PPC experience, strong data analysis skills and a track record of managing substantial budgets to deliver commercial results.

Qualifications

• 3–5 years' hands-on PPC experience managing campaigns across Google Ads, Bing Ads and SA360.
• Strong SA360 experience is essential.
• Experience managing sizeable advertising budgets and delivering on commercial objectives.

Responsibilities

• Develop, manage and optimise PPC campaigns across Google Ads, Bing Ads and SA360.
• Conduct keyword research, audience targeting and ad copy creation to ensure campaign effectiveness.
• Monitor campaign performance and provide actionable insights to improve CTR and ROI.
• Manage significant advertising budgets and ensure efficient spend allocation.
• Collaborate with the wider marketing team to align PPC with business objectives.
• Perform A/B testing across creatives and landing pages to improve performance.
• Stay up to date with search marketing trends and automotive digital advertising.
• Generate detailed performance reports and present findings to stakeholders.
• Identify opportunities to increase visibility and leads while maintaining efficiency.

Skills

PPC management

SA360 experience

Google Ads

Bing Ads

GA4

Google Tag Manager

Excel

Looker Studio

A/B testing

Data analysis

Budget management

Education

Bachelor's degree (optional)

Tools

Looker Studio

Google Tag Manager

Google Merchant Centre

Excel Pivot Tables

Job description

Vertu Motors plc is seeking a PPC Manager to own and optimise campaigns across Google, Bing and SA360. You’ll work with a large in-house marketing team, shaping paid search strategy and driving measurable ROI. The role is hybrid, with office attendance at Gateshead and regular collaboration across UK teams.

You should have 3–5 years hands-on PPC experience, strong data analysis skills and a track record of managing substantial budgets to deliver commercial results.