Hybrid Paid Search Manager - Global Campaigns

Interpublic; Greater London; Hybrid; GBP 73,000 - 100,000; Full time

Job summary

Omnicom Group's Omnicom Media seeks a Paid Search Manager to own and optimise campaigns for FedEx and SC Johnson from London, in a hybrid setup. You will lead planning, reporting and strategic discussions, across multiple markets and channels, while mentoring junior staff and driving innovative paid search approaches.

The role emphasizes hands‑on management, performance analytics, and proactive client communications to advance search maturity and e‑commerce opportunities.

Qualifications

• Proven experience managing paid search campaigns across Google Ads and Microsoft Ads/Bing.
• Experience managing substantial media budgets and multi-market campaigns.
• Strong planning and budgeting capabilities with strategic recommendations.
• Comfort leading client relationships and presenting performance insights.
• Interest in emerging search tech, AI and automation and how they shape paid media.

Responsibilities

• Lead the planning, execution and optimisation of paid search campaigns across Google Ads, Microsoft Ads/Bing, SA360 and Amazon Ads.
• Manage significant monthly media budgets, ensuring effective allocation and optimisation across multiple markets, campaigns and objectives.
• Develop strategic media plans, including budget recommendations, forecasting and investment allocation.
• Take ownership of day‑to‑day client relationships, leading performance discussions, reporting calls and presenting actionable recommendations.
• Drive campaign performance through advanced optimisation techniques, including value‑based bidding, audience strategies and testing.
• Manage campaigns across multiple international markets, adapting investment and strategies to reflect individual market requirements and performance.
• Identify opportunities to improve search maturity, explore emerging technologies and introduce innovative approaches to campaign management.
• Oversee campaign reporting, analysis, quality assurance and financial processes, ensuring accuracy and best‑in‑class delivery.
• Manage, support and develop junior team members, providing guidance and ensuring high‑quality campaign execution.
• Work collaboratively with wider teams to deliver integrated media strategies and identify opportunities to expand client relationships.

Skills

Leadership

Client relationship management

Budget planning

Strategic thinking

AI awareness

Tools

Google Ads

Microsoft Ads / Bing

SA360

Amazon Ads

Job description

Omnicom Group's Omnicom Media seeks a Paid Search Manager to own and optimise campaigns for FedEx and SC Johnson from London, in a hybrid setup. You will lead planning, reporting and strategic discussions, across multiple markets and channels, while mentoring junior staff and driving innovative paid search approaches.

The role emphasizes hands‑on management, performance analytics, and proactive client communications to advance search maturity and e‑commerce opportunities.