Hybrid Marketing Coordinator: Content & Campaigns

Bournemouth; Bournemouth; Hybrid; GBP 26,000 - 36,000; Full time

Benefits offered by this job

Pay progression

Pension

Holiday entitlement

Hybrid working

Flexible hours

Health & wellbeing

Discounts

Cycle to work

Nursery on-site

Job summary

Marketing Coordinator at Bournemouth University collaborates across BU's Marketing teams to create and publish engaging content for the website, course pages, social channels and virtual tours, ensuring alignment with brand guidelines and audience needs.

The role focuses on storytelling, content planning and campaign delivery, using analytics to optimise performance and support student recruitment and brand-building efforts. Hybrid working options are available.

Responsibilities

• Create and publish high-quality, audience-focused content across BU's website, course pages, social media channels, virtual tours and other digital platforms, ensuring content is engaging, accurate and aligned with brand and content standards.
• Work closely with colleagues across the Creative, Campaigns, Student Recruitment and wider Marketing teams to develop compelling content and storytelling that supports marketing, recruitment and brand-building objectives.
• Contribute to content planning and campaign delivery, helping to create integrated content across multiple channels and deliver a consistent and effective audience experience.
• Build relationships with stakeholders across faculties and professional services to source, develop and maintain relevant, up-to-date content.
• Use audience insight, analytics and performance data to evaluate content effectiveness, identify opportunities for optimisation and support continuous improvement.

Job description

Marketing Coordinator at Bournemouth University collaborates across BU's Marketing teams to create and publish engaging content for the website, course pages, social channels and virtual tours, ensuring alignment with brand guidelines and audience needs.

The role focuses on storytelling, content planning and campaign delivery, using analytics to optimise performance and support student recruitment and brand-building efforts. Hybrid working options are available.