Marketing Coordinator

Bournemouth; Bournemouth; Hybrid; GBP 26,000 - 36,000; Full time

Benefits offered by this job

Pay progression

Pension

Holiday entitlement

Hybrid working

Flexible hours

Health & wellbeing

Discounts

Cycle to work

Nursery on-site

Job summary

Marketing Coordinator at Bournemouth University collaborates across BU's Marketing teams to create and publish engaging content for the website, course pages, social channels and virtual tours, ensuring alignment with brand guidelines and audience needs.

The role focuses on storytelling, content planning and campaign delivery, using analytics to optimise performance and support student recruitment and brand-building efforts. Hybrid working options are available.

Responsibilities

• Create and publish high-quality, audience-focused content across BU's website, course pages, social media channels, virtual tours and other digital platforms, ensuring content is engaging, accurate and aligned with brand and content standards.
• Work closely with colleagues across the Creative, Campaigns, Student Recruitment and wider Marketing teams to develop compelling content and storytelling that supports marketing, recruitment and brand-building objectives.
• Contribute to content planning and campaign delivery, helping to create integrated content across multiple channels and deliver a consistent and effective audience experience.
• Build relationships with stakeholders across faculties and professional services to source, develop and maintain relevant, up-to-date content.
• Use audience insight, analytics and performance data to evaluate content effectiveness, identify opportunities for optimisation and support continuous improvement.

Job description

About the role

Are you a creative and organised marketing professional who enjoys developing engaging content, telling compelling stories and supporting the delivery of impactful marketing campaigns?

We're looking for a Marketing Coordinator with strong content skills and a keen eye for detail to support Bournemouth University's marketing activities. Working across a range of digital channels, you'll help create, coordinate and publish engaging content that supports student recruitment, strengthens our brand and brings the BU experience to life.

In this hands-on role, you'll:

• Create and publish high-quality, audience-focused content across BU's website, course pages, social media channels, virtual tours and other digital platforms, ensuring content is engaging, accurate and aligned with brand and content standards.
• Work closely with colleagues across the Creative, Campaigns, Student Recruitment and wider Marketing teams to develop compelling content and storytelling that supports marketing, recruitment and brand-building objectives.
• Contribute to content planning and campaign delivery, helping to create integrated content across multiple channels and deliver a consistent and effective audience experience.
• Build relationships with stakeholders across faculties and professional services to source, develop and maintain relevant, up-to-date content.
• Use audience insight, analytics and performance data to evaluate content effectiveness, identify opportunities for optimisation and support continuous improvement.

This is an excellent opportunity for a creative and organised marketing professional to develop their career within a collaborative team, creating impactful content and campaigns that engage audiences and showcase Bournemouth University.

This position does not meet the eligibility requirements for sponsorship under the Skilled Worker Route within the UK Visa and Immigration service’s Points Based System. Therefore, BU will not be able to sponsor individuals who require permission to work to carry out this position. For more information, please visit https://www.gov.uk/skilled-worker-visa/your-job

About the department

Our Marketing, Recruitment & Communications department is made up of experts in student recruitment, design, digital, PR, market research and more, all of whom work to support BU’s strategic plan. We work with senior stakeholders to influence recruitment targets and support the university in shaping our portfolio to optimise recruitment. We embed effective internal communications activity throughout the University to ensure academic and professional services staff are well equipped and informed.

About us

Bournemouth University’s vision is worldwide recognition as a leading university for inspiring learning, advancing knowledge and enriching society through the fusion of education, research and practice. Our highly skilled and creative workforce is comprised of individuals drawn from a broad cross section of the globe, who reflect a variety of backgrounds, talents, perspectives and experiences that help to build our global learning community.

BU values and is committed to an inclusive working environment. We seek a diverse community through attracting, developing and retaining staff from different backgrounds to contribute to inspirational learning, advancing knowledge and enriching society. To support and enable our staff to achieve a balance between work and their personal lives, we will also consider proposals for flexible working or job share arrangements.

More than just a job!

Working for BU provides you with access to a fantastic range of benefits.

Core Package:

• PAY– a competitive salary with opportunities for pay progression
• PENSION– a valuable defined benefit pension with generous employer contributions
• HOLIDAY– Annual leave entitlement of 30 days plus bank holidays and winter closure (pro rata if part time)
• WORK LIFE BALANCE –flexible working arrangements including opportunities for hybrid working and flexitime (role dependant)

You will also have access to a wide range of voluntary benefits:

• Health & Wellbeing:Employee assistance programme, dental care scheme, health cash plan
• Financial & Discounts:Discounts including a reduction of fees for family members who study at BU
• Travel:Cycle to work scheme, secure bike stores, showers and lockers, free bus travel between campuses, discounted bus travel
• Sports & Activities:Sport BU has a wide range of activities which staff can access
• Family:Enhanced maternity, paternity and adoption leave, on-site nursery with discounts for BU staff
• Modern, vibrant campus locations:Bright and flexible work and meeting spaces, with on-site food outlets and coffee shops