Hybrid Junior Brand Manager — Global Toy & Game Brands

Jumbo; Cheadle; Hybrid; GBP 42,000 - 56,000; Full time

Benefits offered by this job

Home working 2 days/week

25 days annual holiday

Birthday day off

Pension plan

Health cash plan

Welcome pack with games

Job summary

Jumbo Group is seeking a creatively minded Group Junior Brand Manager to join the Global Brand Team. The role requires experience in brand strategy, consumer behaviour, product development and portfolio management to oversee well-established brands like Wasgij, Falcon de luxe and Puzzle Mate, with support for other specialty projects and new-to-market brands.

The ideal candidate will have strong commercial and consumer understanding, capable of developing and executing brand plans, launching new

Qualifications

• Bachelor's degree in business administration, creative business or a marketing-related field.
• 2-3 years in a similar role with experience in brand strategy, consumer behaviour and product development.
• Effective communication with stakeholders from different countries and cultures.
• Be proactive and have a strong drive to contribute towards brand success.
• Be commercially minded and understand the importance of business goals and focus on achieving them.
• Skilled at prioritising tasks and efficiently managing a diverse workload across brands and projects.
• Strategic & forward thinking.
• Knowledge of the toy market is preferable.

Responsibilities

• Brand Strategy & Planning: Develop and execute long-term (3 years) brand strategy and short-term (1 year) tactics in collaboration with senior brand manager and local markets.
• Sales Performance: Proactively monitor sales performance, working with local marketing and sales teams to plan for growth.
• Brand & Portfolio Management: Lead the management of the Brand portfolio; produce briefs for PD and Innovation to ensure regular launches; collaborate with PD and QA on portfolio optimisation.
• Market and Consumer Insights: Translate insights into actionable plans.
• Brand communication: Drive brand messaging across markets with local marketing teams.
• Visual acumen: Review artwork and provide constructive feedback to illustrators.
• Creative thinker: Generate ideas for product development and translate market trends into new ideas.

Skills

Brand strategy

Sales performance

Brand portfolio management

Market insights

Brand communication

Visual acumen

Creative thinking

Education

Bachelor's degree in business/marketing

Job description

Jumbo Group is seeking a creatively minded Group Junior Brand Manager to join the Global Brand Team. The role requires experience in brand strategy, consumer behaviour, product development and portfolio management to oversee well-established brands like Wasgij, Falcon de luxe and Puzzle Mate, with support for other specialty projects and new-to-market brands.

The ideal candidate will have strong commercial and consumer understanding, capable of developing and executing brand plans, launching new