Hybrid Ecommerce Content & Optimisation Specialist

Tandem Talent; Swindon; Hybrid; GBP 26,000 - 28,000; Full time

Benefits offered by this job

Hybrid working options

Holiday Buying Scheme

EV Salary Sacrifice scheme

Volunteer day

33 days holiday

Staff discounts 40-60%

Perks hub savings

Job summary

Cotswold Outdoor Group is seeking an Ecommerce Content & Optimisation Executive to drive engaging content and personalised experiences. The hybrid role combines creative content with data-driven insights to support stores and campaigns.

Based at our Swindon office with three days in the office weekly, you’ll use AEM, Bloomreach and analytics tools to optimise customer journeys and campaigns, delivering measurable improvements across the ecommerce team.

Qualifications

• Experience in ecommerce, digital content or online retail.
• Experience using a CMS, ideally Adobe Experience Manager (AEM).
• Curious about customer behaviour and passionate about great online experiences.
• Excellent attention to detail and organisational skills.
• Able to manage multiple priorities and maintain high-quality work.
• Confident communicator who enjoys building relationships and collaboration.

Responsibilities

• Build and publish engaging onsite content across homepages, landing pages, navigation and campaign pages using Adobe Experience Manager (AEM).
• Support the planning and delivery of seasonal campaigns, promotions and key trading events.
• Help create personalised customer experiences by delivering targeted content through Bloomreach.
• Analyse customer behaviour and content performance using tools such as Adobe Analytics and Contentsquare.
• Identify opportunities to improve the customer journey through testing, optimisation and insight-led recommendations.
• Take ownership of assigned A/B tests, reporting on results and helping to implement improvements.
• Support the delivery of Retail Media campaigns, ensuring placements are accurate, effective and customer-focused.
• Collaborate with a wide range of stakeholders to ensure content is delivered accurately and on time.
• Share insights, ideas and best practices to support continuous improvement across the Ecommerce team.
• Develop your expertise in ecommerce optimisation, personalisation and customer experience.

Skills

Ecommerce experience

Content management

Adobe Experience Manager (AEM)

Analytics and optimization

Cross-functional collaboration

Tools

Adobe Analytics

Contentsquare

Bloomreach

CMS (AEM)

Job description

Cotswold Outdoor Group is seeking an Ecommerce Content & Optimisation Executive to drive engaging content and personalised experiences. The hybrid role combines creative content with data-driven insights to support stores and campaigns.

Based at our Swindon office with three days in the office weekly, you’ll use AEM, Bloomreach and analytics tools to optimise customer journeys and campaigns, delivering measurable improvements across the ecommerce team.