Ecommerce Content & Optimisation Specialist | Hybrid

Rushden Lakes; Swindon; Hybrid; GBP 26,000 - 28,000; Full time

Benefits offered by this job

Hybrid working options

Holiday Buying Scheme

Electric Vehicle Salary Sacrifice

Volunteer day

33 days holiday

Staff discounts 40-60%

Job summary

Cotswold Outdoor Group in Swindon is seeking an Ecommerce Content & Optimisation Executive to shape how we inspire customers and grow our adventurer community. The role blends creative content with data-driven insights, and operates in a hybrid setup with at least three days in the office per week.

You’ll build and publish onsite content using Adobe Experience Manager, support seasonal campaigns, and work on personalised experiences via Bloomreach, while analysing performance to drive

Qualifications

• Experience in ecommerce, digital content or online retail.
• Enjoys combining creative content with data-driven insights.
• Familiarity with CMS, ideally AEM, or quick to learn new systems.
• Curious about customer behaviour and delivering great online experiences.
• Strong attention to detail and organisational skills.
• Ability to manage multiple priorities with high standards.
• Confident communicator, collaborative and proactive.
• Interest in ecommerce optimisation and digital trends.

Responsibilities

• Build and publish engaging onsite content across homepages, landing pages, navigation and campaign pages using AEM.
• Support the planning and delivery of seasonal campaigns, promotions and key trading events.
• Help create personalised customer experiences by delivering targeted content through Bloomreach.
• Analyse customer behaviour and content performance using tools like Adobe Analytics and Contentsquare.
• Identify opportunities to improve the customer journey through testing, optimisation and insight-led recommendations.
• Take ownership of assigned A/B tests, report results and help implement improvements.
• Support delivery of Retail Media campaigns with accurate, customer-focused placements.
• Collaborate with stakeholders to ensure content is delivered accurately and on time.
• Share insights and best practices to support continuous improvement.
• Develop expertise in ecommerce optimisation and personalisation.

Skills

Ecommerce experience

Content creation

Data-driven insights

Adobe Experience Manager

Stakeholder collaboration

Attention to detail

Organisational skills

Ownership & initiative

Ecommerce optimisation

Personalisation & CX

Tools

Adobe Experience Manager (AEM)

Job description

Cotswold Outdoor Group in Swindon is seeking an Ecommerce Content & Optimisation Executive to shape how we inspire customers and grow our adventurer community. The role blends creative content with data-driven insights, and operates in a hybrid setup with at least three days in the office per week.

You’ll build and publish onsite content using Adobe Experience Manager, support seasonal campaigns, and work on personalised experiences via Bloomreach, while analysing performance to drive