Hybrid Ecommerce Content & Optimisation Specialist

Cotswold Outdoor Group

Swindon

Hybrid

GBP 26,000 - 28,000

Full time

11 days ago
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Benefits offered by this job

Annual bonus
Hybrid work
Holiday buy scheme
EV salary sacrifice
Volunteer day
33 days holiday
Staff discount
Perks hub savings

Job summary

Cotswold Outdoor Group is seeking an Ecommerce Content & Optimisation Executive to shape how we inspire customers and grow our adventurer community. The role combines content creation with data-driven optimisation to improve the online journey.

You will publish engaging onsite content using AEM, support campaigns, and help personalise experiences via Bloomreach, while analysing performance with Adobe Analytics and Contentsquare. A collaborative, proactive learner will thrive.

Qualifications

  • Experience in ecommerce, digital content or online retail.
  • Enjoys working with both creative content and data-driven insights.
  • Familiar with a CMS; ideally Adobe Experience Manager (AEM) or quick learner.

Responsibilities

  • Build and publish engaging onsite content across homepages, landing pages, navigation and campaign pages using AEM.
  • Support planning and delivery of seasonal campaigns, promotions and key trading events.
  • Help create personalised customer experiences by delivering targeted content through Bloomreach.
  • Analyse customer behaviour and content performance using Adobe Analytics and Contentsquare.
  • Identify opportunities to improve the customer journey through testing, optimisation and insights.

Skills

Ecommerce experience
Content management
Data-driven insights

Tools

Adobe Experience Manager (AEM)
Bloomreach
Adobe Analytics
Contentsquare

Job description

Cotswold Outdoor Group is seeking an Ecommerce Content & Optimisation Executive to shape how we inspire customers and grow our adventurer community. The role combines content creation with data-driven optimisation to improve the online journey.

You will publish engaging onsite content using AEM, support campaigns, and help personalise experiences via Bloomreach, while analysing performance with Adobe Analytics and Contentsquare. A collaborative, proactive learner will thrive.

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