Head of Talent (YouTube)

JR United Kingdom; London; On-site; GBP 60,000 - 100,000; Full time

Job summary

A rapidly scaling digital media company seeks a Head of Talent to drive growth for YouTube creators. The role involves developing content strategies, managing relationships, and identifying commercial opportunities. Ideal candidates will have experience in the creator economy and a passion for online content.

Qualifications

• Proven experience managing digital-first talent on YouTube.
• Strong knowledge of audience growth and content strategies.
• Skilled at building trusted relationships with creators.

Responsibilities

• Manage and develop a roster of YouTube creators across various content verticals.
• Provide strategic advice on audience growth and brand positioning.
• Identify commercial opportunities including sponsorships and collaborations.

Skills

Digital Talent Management

Content Strategy

Commercial Partnerships

Relationship Building

YouTube Ecosystem Knowledge

Job description

Social network you want to login/join with:

A rapidly scaling digital media company is looking for a Head of Talent to join its team at an exciting stage of growth. This business is home to a significant and growing roster of YouTube creators and runs a multi-channel network that blends sport, culture, and original entertainment formats.

The company specialises in creator-first content and is building a commercially-driven talent infrastructure to support and grow some of the most exciting voices in UK digital media.

The Role:

The Head of Talent (YouTube) will be responsible for developing and supporting a high-performing roster of creators. This includes driving audience growth, shaping content strategies, sourcing commercial opportunities, and creating long-term career development plans.

The role requires a deep understanding of YouTube and the creator economy, along with experience in managing digital talent and building commercial partnerships that are authentic and scalable.

Key Responsibilities:

• Manage and develop a roster of YouTube creators across various content verticals
• Provide strategic advice to creators on audience growth, content planning, and brand positioning
• Identify and deliver commercial opportunities including sponsorships, brand deals, and collaborations
• Act as the main point of contact for creators, ensuring alignment between creative output and business objectives
• Work alongside production and platform teams to help creators scale effectively
• Represent the company and its talent externally with professionalism and industry insight

Experience and Attributes:

• Proven experience managing digital-first talent, particularly on YouTube
• Strong knowledge of the YouTube ecosystem including content strategy, algorithm dynamics, and monetisation models
• A track record of developing creator careers and delivering commercial partnerships
• Confident, organised, and proactive in a fast-moving creative environment
• Skilled at building trusted relationships with both talent and commercial partners
• Passionate about online content, youth culture, and the evolving creator landscape

If you think you're the right person for this role:

• ...and don't forget to follow us on LinkedIn and Instagram (@sumo.london) for Jobs & Industry News

SUMO are an equal opportunities employer. We encourage applications regardless of race, religion, ethnicity, sexual orientation, age, disability or gender. As an employment agency, SUMO are fully committed to providing an inclusive and accessible recruitment process for all (both internally and on behalf of our clients).

Thank you for your interest in the above vacancy. Please note - due to the high volume of CVs & applications we receive, we can't always get back to everyone, although we will try our best!