Head of Social Media - UK / Denmark / Netherlands Based

JR United Kingdom; Preston; On-site; GBP 60,000 - 90,000; Full time

Job summary

An exciting opportunity exists for a Head of Social Media with a growing consumer goods organization in the UK. This role requires a strategic leader to shape social media initiatives across multiple brands, directly impacting the company's transition into a lifestyle brand. Candidates should possess significant experience in social media leadership and a proven ability to manage high-performance teams, with the flexibility to work from various locations in Europe.

Qualifications

• Proven track record in senior social media roles across EMEA.
• Expert in audience engagement strategies and social media algorithms.
• Experience leading high-performance teams in a multi-brand context.

Responsibilities

• Oversee social media strategy and content performance analysis.
• Manage and engage cross-functional teams and analytics tracking.
• Drive innovation in community management and platform engagement.

Skills

Social Media Leadership

Content Strategy

Team Management

Data Analysis

Paid Media Planning

Job description

Social network you want to login/join with:

Head of Social Media - UK / Denmark / Netherlands Based, Preston, Lancashire

Client:

Location:

Preston, Lancashire, United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Views:

2

Posted:

04.06.2025

Expiry Date:

19.07.2025

Job Description:

Nigel Wright Group is delighted to be working with a growing consumer goods organisation transitioning from a consumer product brand to a consumer lifestyle brand. Nigel Wright is leading the search for a newly created Head of Social Media role for the EMEA region. The role will sit on the marketing leadership team and report to the EMEA Marketing Director as one of four Heads of department.

This is a rare and exciting opportunity to help shape the journey of a multinational consumer brand as it aims to become an iconic lifestyle brand, differentiating itself across EMEA. The individual could be based in one of three locations: North East England, West of Copenhagen in Denmark, or Breda in the Netherlands.

Role Profile:

• Overarching responsibility for social media strategy across multiple brands, including four core strategic brands owned directly by the company.
• Content planning and performance analysis.
• Paid media oversight.
• Community management and engagement.
• Trend and platform innovation—staying ahead of emerging trends, algorithms, and platform updates.
• Effective cross-functional engagement with brand, content, and creative teams to ensure cohesive storytelling across all social platforms.
• Analytics and performance tracking.
• Leading a team spread across multiple remote locations in Europe.

Person Specification:

• A strong track record in senior social media leadership roles across EMEA, managing both organic and paid strategies.
• Deep understanding of social media platforms, algorithms, content formats, and audience engagement strategies.
• Experience managing and growing high-performance teams in a multi-brand, pan-European environment.
• Expertise in paid media planning and execution.
• A data-driven approach to content performance and optimization.
• Potential locations include North East England, Copenhagen, or Breda.