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Head of Paid Media, LIPTON MEDIA

Guardian Jobs

London

Hybrid

GBP 70,000 - 78,000

Full time

7 days ago

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Job summary

Join an award-winning independent media agency as the Head of Paid Media. In this senior leadership role, you will lead a critical department driving strategic initiatives across various media platforms. Your expertise will guide the agency's direction in paid media, ensuring best-in-class service delivery and innovative solutions.

Qualifications

6+ years' experience in paid media with strong agency-side exposure.
Demonstrated ability to scale campaigns across Meta, Google, and Taboola.
Strong team management experience with mentoring.

Responsibilities

Lead and grow the client’s largest paid media department.
Manage a team of 8+ specialists and foster a culture of improvement.
Take ownership of client strategy and drive measurable outcomes.

Skills

Paid Media Management

Client Relationship Management

Performance Marketing Metrics

Team Management

Strategy Development

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London

Award winning, independent media agency seeks best in class Head of Paid Media to join their rapidly growing team.

This is a senior leadership role with four core pillars: People, Clients, Service Innovation, and Strategic Differentiation.

Head of Paid Media

£70,000 - £78,000 + Bonus (Circa £12k)

Hybrid

London

Award winning, independent media agency seeks best in class Head of Paid Media to join their rapidly growing team.

This is a senior leadership role with four core pillars: People, Clients, Service Innovation, and Strategic Differentiation.

As Head of Paid Media, you’ll lead and grow our client’s largest and most commercially critical department. You’ll manage a team of 8+ specialists, fostering a culture of curiosity, accountability, and continuous improvement. You’ll be a mentor, a coach, and a champion for delivering best-in-class paid media work.

You’ll also take senior ownership of client strategy, partnering with a wide range of brands to drive measurable business outcomes through paid media. This includes shaping and guiding strategy across Google Ads, Meta, programmatic, and native platforms.

You will play a central role in enhancing their service and delivery standards, continually evolving how they plan, buy, measure, and optimise media across the full funnel. You’ll lead the charge in developing innovative, insight-led, and performance-driven solutions.

Crucially, this is a leadership team position. You won’t just run a department – you’ll have a seat at the table in shaping the structure, services, and future direction of the agency itself. From refining their go-to-market proposition to helping define and communicate their unique point of view on paid media, this is a rare opportunity to make a lasting impact in a business that’s scaling fast and thinking long-term.

Essential Experience

6+ years' experience in paid media, with strong agency-side exposure.
Demonstrated ability to scale campaigns and lead strategy across Meta, Google, and Taboola.
Strong team management experience, including mentoring and performance development.
Proven success in client relationship management and account growth.
Deep understanding of performance marketing metrics, attribution modelling, and creative testing.
Understanding of industry trends and a view of the role of agencies in an ever-changing AI-impacted world.
Equally comfortable and experienced with managing small media spends £10k/pm up to large paid media budgets £150k/pm.

Lipton Media is a specialist media recruitment agency based in London. We specialise in all forms of b2b media sales including conferences, exhibitions, awards, summits, publishing, digital, outdoor, TV, radio and business intelligence.

Our clients range from small start-up companies to FTSE 100 and 250 businesses. We work with people at every stage of their career from undergraduates looking for their first entry point into sales to senior managers and directors looking for their next challenge.

Seniority level

Seniority level
Executive

Employment type

Employment type
Full-time

Job function

Job function
Marketing and Sales
Industries
Advertising Services

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