Head of Paid Media

Ada Meher Limited; Leeds; Hybrid; GBP 50,000 - 60,000; Full time

Benefits offered by this job

Flexible working hours

Hybrid working

Strategic leadership role

P&L ownership

Job summary

Ada Meher Limited is seeking a Head of Paid Media to lead an 8 FTE team across Leeds and Liverpool with hybrid remote working and three days in the office. You’ll own the paid media strategy, coach staff, manage client relationships and drive high‑impact campaigns for ecommerce accounts.

The role emphasizes Meta and Google Ads, performance analysis and conversion optimisation, plus clear reporting to clients and internal stakeholders.

Qualifications

• 5+ years in paid media roles including team leadership.
• 2+ years in a digital marketing agency, ecommerce focus preferred.
• Strong experience with Meta Ads and Google Ads PPC.

Responsibilities

• Lead and coach a team of 5+ FTE and monitor KPIs.
• Deliver high-performing paid media campaigns across clients.
• Analyse campaign performance, optimise and report results.

Skills

Team management

Paid media campaigns

PPC & Social Ads

Meta Ads

Agency experience

Campaign analysis

Looker Studio

Communication

Stakeholder management

Tools

Looker Studio

Job description

Head of Paid Media – Leeds/Liverpool (Hybrid Remote) - £50-60k

Flexible Working Hours | Hybrid Working | Strategic Leadership Role | P&L Ownership

Ada Meher is partnered with a growing Digital Marketing Agency as they seek a Head of Paid Media to lead their established team of 8 FTE. The team deliver paid media campaigns across a diverse portfolio of eCommerce clients, with a particular focus on Meta advertising and Google Ads/PPC. Working closely with clients and the internal team, you’ll be responsible for delivering high-performing campaigns, driving measurable results and contributing to the continued growth of the agency through the leadership and performance management of the team – as well as doing some limited hands-on work on any complex issues.

The business is looking for someone who thrives in a fast-paced agency environment and enjoys taking ownership of their team and helping to coach and develop their team members. They value proactive, independent thinkers who are confident managing client relationships, empowering team members, identifying opportunities for improvement and delivering campaigns that make a genuine commercial impact.

As part of their collaborative culture, the successful candidate can be based locally to either their Leeds or Liverpool office, with the expectation of spending three days per week in the office. To support a healthy work/life balance, the business also offers flexible working hours, allowing employees to manage their schedules around office attendance while maintaining a collaborative team environment.

To Be Considered:

• Experience managing a team of 5+ FTE including performance management and KPI tracking
• Demonstrable experience managing Paid Media campaigns (incl PPC & Social Media)
• At least 2 years’ experience working within a digital marketing agency, ideally ecommerce focused
• Strong experience managing Meta Ads campaigns
• Confident analysing campaign performance, conversion rates and campaign optimisation
• Experience with reporting tools such as Looker Studio (formerly Google Data Studio) would be a bonus
• Proactive, self-motivated and comfortable working independently
• Excellent communication and stakeholder management skills

As well as the opportunity to work on exciting client campaigns, the business is committed to supporting the development of its people, encouraging autonomy and providing the resources needed to continue learning and progressing your career. If you feel you tick most of the boxes but have a key development area, we’d still love to hear from you.