Head of Marketing Operations

JR United Kingdom; Kingston upon Hull; Remote; GBP 60,000 - 90,000; Full time

Job summary

Join a leading UK skincare brand as the Head of Marketing & Operations. This pivotal role involves executing marketing strategies and managing diverse teams to drive brand growth and operational excellence. If you have a strategic mindset and experience in the beauty industry, Sachi Skin invites you to lead their dynamic campaigns in an innovative space.

Benefits

Competitive salary & performance-based bonus

Remote working options

Qualifications

• 5-7+ years of senior-level experience in DTC marketing or operations, preferably in beauty/skincare.
• Experience managing CRM and operational tools.
• Strong team management and remote collaboration skills.

Responsibilities

• Drive execution of marketing and operational initiatives aligned with company goals.
• Manage a distributed cross-functional team to ensure alignment and productivity.
• Oversee marketing strategy, campaigns, and KPI tracking using CRM tools.

Skills

DTC marketing

Campaign execution

Team management

Digital advertising

Tools

Shopify

Klaviyo

Notion

Trello

Job description

Job Title: Head of Marketing & Operations

Location: Remote (UK-based preferred)

Reports to: Founder & Leadership Team

Start Date: ASAP

Overview

Sachi Skin is a high-growth, founder-led clinical skincare brand focused on melanin-rich skin, advanced formulations, and thoughtful innovation. We are seeking a commercially driven, strategic, and operationally sharp Head of Marketing & Operations to lead the day-to-day execution and strategic growth of the brand. This role sits at the heart of the business, bridging vision with execution across marketing, community, influencer, PR, and CX teams, while building scalable systems to support international expansion.

Key Responsibilities

1. Strategic Planning & Execution:
   • Own and drive the execution of all marketing and operational initiatives in line with company goals.
   • Translate brand vision into tangible plans across channels: email, social, content, influencer, paid media, and partnerships.
   • Lead end-to-end project management across all campaigns and launches with clear milestones, accountability, and performance tracking.
2. Team Leadership & Cross-Functional Management:
   • Manage and coach a distributed cross-functional team (community, influencer, PR, CX, operations), ensuring alignment, productivity, and morale.
   • Collaborate closely with the Founder, Wholesale Director, and Social Media, Community/Influencer team.
   • Work with and select key agencies to drive growth.
3. Marketing & CRM:
   • Oversee the Brand Plan, CRM strategy, campaign management, segmentation, and flows using tools like Klaviyo.
   • Ensure customer journeys are optimized across touchpoints (Shopify, CX, email, SMS, social, loyalty).
   • Implement marketing automation and track KPIs such as CAC, LTV, ROAS, and retention.
4. Brand Growth & Partnerships:
   • Oversee the Brand Calendar, driving growth through digital campaigns, PR activations, influencer collaborations, and strategic brand partnerships.
   • Deliver regular updates to founders on marketing performance, operational bottlenecks, team progress, and budget tracking.
   • Identify and solve inefficiencies; recommend tech stack upgrades, process improvements, or team restructuring where needed.

Ideal Candidate Profile

• 5-7+ years of senior-level experience in DTC marketing and/or operations, preferably in beauty, skincare, wellness, or luxury lifestyle.
• Proven track record in campaign execution and revenue-driving marketing initiatives.
• Experience managing CRM, CX, and operational tools (Shopify, Klaviyo, Notion, Trello).
• Experience with digital advertising and data-driven decision making (Meta, Google, GA4) and agencies.
• Strong team management and cross-functional collaboration skills in remote, fast-paced environments.
• Excellent interpersonal and leadership skills to motivate and coordinate teams.
• Bonus: Familiarity with influencer marketing, beauty PR, and scaling in global markets (Asia, US, EU).

Compensation & Benefits

• Competitive salary & performance-based bonus based on campaign success and revenue growth.
• Remote working options.

Why Join Sachi Skin?

This is a rare opportunity to shape the growth of one of the UK’s most respected and rising skincare brands. You’ll work directly with the founders and have ownership across a broad remit—from team leadership to customer experience to creative campaign execution. If you’re strategic, detail-oriented, and passionate about clean, clinically driven skincare for diverse skin tones, we want to hear from you.