Head of Marketing

JR United Kingdom; Newtownabbey; On-site; GBP 60,000 - 85,000; Full time

Job summary

A leading SaaS company in the sports tech sector is seeking a Head of Marketing. This hands-on leadership role focuses on executing marketing strategies, managing a team, and driving lead generation efforts across UK and international markets. The ideal candidate will have extensive experience in digital marketing within the SaaS industry, with strong analytical skills and a collaborative spirit.

Benefits

Vitality healthcare

25 days holiday + bank holidays

Great team culture with regular socials

Opportunity to shape and scale a mission-led brand

Qualifications

• 5+ years in a senior marketing role, focused on digital and lead gen.
• Experience in SaaS or tech is crucial.
• Strong analytical and communication skills required.

Responsibilities

• Own and execute the full marketing strategy across digital, brand, and product marketing.
• Manage lead generation campaigns and improve conversion rates.
• Oversee brand development and website content.

Skills

Digital Marketing

Lead Generation

Analytical Skills

Communication Skills

Job description

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Head of Marketing / Senior Marketing Manager – Sports Tech (SaaS)

Onsite - Belfast

One of our long-standing clients in the sports tech space is hiring a Head of Marketing (or a Senior Marketing Manager ready to step up).

They’re a growing SaaS business across the UK and Ireland with software and services to help them run more effectively. It’s a collaborative, mission-driven team with a clear focus on growth.

The role:

This is a hands-on leadership role where you’ll own and execute the full marketing strategy across digital, brand, and product marketing. You’ll manage a small team, drive lead generation and customer acquisition, and support go-to-market plans for both the UK and international markets.

Key focus areas:

• Owning the marketing strategy and execution across paid, content, and email
• Managing lead gen campaigns and improving conversion across the funnel
• Overseeing brand development, product marketing, and website content
• Reporting on performance, refining campaigns, and staying ahead of digital trends
• Working closely with Sales, Product, and Ops to align on business priorities

You’ll need:

• 5+ years in a senior marketing role, with a focus on digital and lead gen
• Experience in SaaS or tech
• Strong analytical and communication skills
• Comfortable managing both strategy and execution
• Bonus if you’ve worked in sport, grassroots, or club environments

What’s on offer:

• Vitality healthcare
• 25 days holiday + bank holidays
• Great team culture with regular socials
• Opportunity to shape and scale a mission-led brand