Head of Marketing

We Are Aspire; London; On-site; GBP 55,000 - 90,000; Full time

Job summary

In dieser spannenden Rolle als Head of Marketing bei einem wachsenden Forschungsunternehmen haben Sie die Möglichkeit, die Marketingstrategie und -ausführung über verschiedene Sektoren hinweg zu leiten. Diese Position bietet Ihnen die Chance, kreativ zu sein und gleichzeitig datengetrieben zu arbeiten. Sie werden die Verantwortung für die Markenbekanntheit und die Generierung von Leads übernehmen, während Sie eng mit Führungskräften zusammenarbeiten. Diese Rolle bietet nicht nur echte Eigenverantwortung, sondern auch die Möglichkeit zur beruflichen Weiterentwicklung in einem dynamischen Umfeld.

Qualifications

• 8-11 Jahre Erfahrung im B2B-Marketing in internen oder Agenturrollen.
• Nachweisliche Fähigkeit zur Planung und Durchführung von Marketingkampagnen.

Responsibilities

• Leitung der Marketingstrategie und Markenpositionierung des Unternehmens.
• Verwaltung von Inhalten, einschließlich Newsletter und Fallstudien.

Skills

B2B Marketing

Project Management

Stakeholder Engagement

Content Development

Social Media Management

Email Marketing

Campaign Planning

Data-Driven Marketing

Tools

HubSpot

LinkedIn

Job description

Head of Marketing

Central London (hybrid, 3 days in office)

Reports to: Partner & Head of Sales

Level: Full-time, Senior Individual Contributor

A growing research consultancy is looking for an experienced and driven Head of Marketing to lead its marketing strategy and execution across multiple sectors, including media, tech, entertainment, and more.

This is a high-impact, full-time role for a hands-on marketing professional who thrives in a standalone position and enjoys a balance of strategic thinking and day-to-day execution.

Reporting to a Partner and collaborating closely with senior leadership, the Head of Marketing will drive brand visibility, lead generation, and content development across digital and offline channels.

Work alongside a Fractional Marketing Director, who provides strategic mentorship.

Key Responsibilities:

• Own and deliver the company's marketing strategy, brand positioning, and go-to-market plans.
• Lead multi-channel campaigns across social media, email, events, content, and partnerships.
• Manage content development including newsletters, case studies, thought leadership, and award submissions.
• Oversee social media channels, blog, and website content.
• Track, report, and present on KPIs including lead generation, engagement, and campaign performance.
• Own and manage HubSpot for inbound and outbound marketing automation.
• Align closely with business development and sales teams to support growth initiatives.

The ideal candidate will have:

• 8-11 years of experience in B2B marketing across in-house or agency roles.
• Strong writing, project management, and stakeholder engagement skills.
• Proven ability to plan and execute marketing campaigns independently.
• Experience with HubSpot, LinkedIn (paid and organic), and digital marketing tools.
• A collaborative, proactive mindset with a passion for both creativity and data-driven marketing.

Why This Role?

This is a rare opportunity to lead the marketing function at a growing business and make a direct impact on its success. The Head of Marketing will play a central role in shaping the company's voice and visibility-while enjoying real ownership, autonomy, and career development.

We Are Aspire Ltd are a Disability Confident Commited employer