Head of Marketing

JR United Kingdom; Gloucester; On-site; GBP 55,000 - 85,000; Full time

Job summary

A leading FMCG brand in Europe is seeking a Head of Marketing to drive growth across retail and online channels. This high-impact role involves managing a dynamic marketing team, creating compelling brand stories, and activating multi-channel campaigns to maintain leadership in the category.

Benefits

Private Health Insurance

Bonus up to 10%

Share Options

25 Days Holiday + Bank Holiday

Qualifications

• 5+ years relevant brand/marketing experience.
• Challenger brand mindset.
• Strong copy and design eye.

Responsibilities

• Lead brand marketing strategy alongside senior leadership.
• Manage and grow a high-performing marketing team.
• Own storytelling and content creation across all channels.

Skills

Leadership

Brand Strategy

Content Creation

Copywriting

Job description

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Our client is one of the fastest growing FMCG brands in Europe and market leaders in their category. We’re now looking for a commercially-minded, creative, and strategic Head of Marketing to lead the brand and drive growth across both retail, out-of-home (OOH), and online channels. This is a high-impact, high-visibility role in a business on a mission to remain the standout brand in their category.

Role & Responsibilities:

• Lead the brand marketing strategy alongside senior leadership.
• Manage and grow a high-performing marketing, content & social team.
• Own storytelling and content creation across all channels (especially short-form video).
• Activate brand through organic social, influencer marketing, PR & events.
• Ensure consistency and quality across campaigns, channels & touchpoints.
• Help position the future of the category.

What’s on Offer?

• Bonus: up to 10%
• Private Health Insurance
• Share Options
• 25 Days Holiday + Bank Holiday

Do you have the following to apply?

• 5+ years of relevant brand/marketing experience.
• Challenger brand mindset – you know how to win hearts without a big-budget war chest.
• Strong copy, design eye, and execution detail.
• Proven people leadership and self-starting remote work ethic.
• Experience working closely with grocery retailers (e.g., Waitrose, Tesco, Ocado).

Due to the high volume of applications received, we are unable to respond to everyone directly. If you are not contacted within 7 working days, you have unfortunately not been shortlisted.

Lawrence Recruitment is acting as an employment agency on behalf of our client.